Position Overview:
We are in search of a talented and passionate Social Media Marketing Specialist to join our marketing team. In this role, you will be responsible for developing and implementing social media strategies to enhance our brand presence, engage our audience, and drive business objectives. The ideal candidate has a deep understanding of various social media platforms, is creative, and possesses strong communication skills. If you are enthusiastic about creating compelling content and have a keen eye for social media trends, we want to hear from you.
Responsibilities:
1. Social Media Strategy:
Stay abreast of industry trends and platform updates, incorporating new features and technologies into the overall strategy.
Develop and execute comprehensive social media strategies to achieve business goals and enhance brand visibility.
2. Content Creation and Curation:
Create engaging and visually appealing content for various social media channels, including but not limited to, Facebook, Instagram, Twitter, LinkedIn, and TikTok.
Curate relevant content from industry sources and user- generated content to foster community engagement.
3. Community Management:
Actively engage with the audience on social media platforms, responding to comments, messages, and mentions.
Foster a positive and interactive community by initiating and participating in conversations.
4. Campaign Development:
Collaborate with cross- functional teams to integrate social media into broader marketing initiatives.
Plan and execute social media campaigns aligned with marketing objectives.
5. Analytics and Reporting:
Use analytics to assess the effectiveness of campaigns and adjust strategies accordingly.
Monitor social media metrics, track performance, and provide regular reports with insights and recommendations.
6. Influencer Partnerships:
Collaborate on influencer marketing campaigns to expand reach and credibility.
Identify and build relationships with influencers and brand advocates.
Requirements:
Bachelors degree in Marketing, Communications, or a related field.
Proven experience in social media marketing with a strong portfolio of successful campaigns.
Proficient in using social media management tools and analytics.
Creative thinker with a knack for storytelling and content creation.
In- depth knowledge of social media platforms, trends, and best practices.
Excellent written and verbal communication skills.
Handle and manage all LiveIn Vietnam social media accounts.
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