Objectives
The primary objective of the Influencer Management Trainee is to assist in the development of influencer products, and in integrating these influencer offerings into PMAX&039;s total solution. This role aims to empower clients to execute the most effective digital marketing campaigns by leveraging influencer strategies as a key component of the overall marketing mix.
Job Description
Influencer Campaign Operations:
Collaborate with internal teams to ensure seamless campaign execution: timelines, budgets, and resources.
Performance Tracking: Monitor and measure the effectiveness of campaigns and extract learnings for future campaigns.
Oversee the execution of influencer campaigns, tracking performance metrics, and providing feedback to influencers.
Assist in Campaign Analyze: Analyze campaign data to generate insights and reports and Provide recommendations for optimizing future campaigns.
Collaborate with internal teams (e.g., marketing, strategy, creative, PR) to ensure seamless campaign execution.
Project Management: Work with relevant stakeholders to ensure the smooth execution of influencer campaigns.
Influencer Planning & Negotiation with Campaign related to Affiliate, Live Streaming:
Assist in negotiating influencer fees, deliverables, and terms for affiliate and live streaming campaigns.
Establish and maintain strong relationships with influencers, providing guidance and support throughout the campaign.
Assist in developing comprehensive campaign strategies, including content calendars, influencer briefs, and performance metrics.
Assist in identifying and recruiting suitable influencers aligned with the brand’s target audience and campaign objectives.
Support to Product Development for Influencers:
Partnership Management: Work with influencers, partners, and vendors who offer products and services related to influencers to integrate them into our influencer product offerings for clients.
Client and Internal Feedback: Collaborate with clients and internal departments to gather feedback and continuously improve the product.
Stay up- to- date with the latest trends and developments in influencer marketing, affiliate marketing, and live streaming.
Market Research: Conduct research on market trends and best practices to collaborate with relevant departments in packaging influencer products.
Job Requirements
Skills & Knowledge & Qualification
Strong analytical skills and ability to analyze campaign performance data.
Negotiation Skills: Ability to negotiate contracts and agreements with influencers, partners, and vendors.
Passion for the influencer industry and a keen eye for identifying emerging trends.
Excellent negotiation and communication skills, both verbal and written.
Experience with influencer marketing tools and platforms is a plus.
Solid understanding of affiliate marketing, live streaming platforms, and influencer marketing metrics.
Ability to build and maintain strong relationships with influencers.
Personal Traits:
Self- motivated and able to work independently.
Team player with strong interpersonal skills.
Creative thinker with problem- solving abilities.
PMAX- er Identification
People Development: Attract, develop, and retain the most talented people. Development is a responsibility, not a choice, of both the individual as well as the organization.
Extreme Ownership: The practice of owning everything in your world, to an extreme degree. Think of yourself as the owner of the company. It means you are responsible for not just those tasks which you directly control, but for all those that affect whether or not your task is successful.
Teamwork & Fun: The cooperative and collaborative effort of a team to achieve a common goal or to complete a task, and trying to build a joyful & enjoyable atmosphere for everyone.
Innovation: Drive change and innovative new ideas to create more values for clients, teams and society.
Integrity: Be honest and show a consistent and uncompromising adherence to what is right, even if it is at our own cost.
Client Impact: Everything we do is ultimately to deliver real client impact and value.
Benefits
Parking allowance, Internal training & career development opportunities
Team bonding budget quarterly, snack time to engage team members
Quarterly, Yearly Recognition Gifts & Awards and gifts on special occasions (birthday, New year…)
Flexible working time with 4 days working from home per month and 15 paid leaves per year
Holiday activities; Company trip; Year End Party; Company Birthday; Culture Day; Quarterly Town Hall.