Marcom Manager

Overview of Duties:

• Handle media work, including suggested written articles, media kits, pictorials, promotional materials, printed presentation, collateral items and direct mail, keep in touch and work with journalists.


• Handle information flow between Silverland properties and Marketing department, including design requirement (as coordinator)


• Execute tasks such as plan events, make report, suggest Marketing plan, work with partners.


• Do Marketing administration works.

Main Responsibilities
1. Media & Advertising:

• Update media contact and maintain close and positive relationship with journalists in the areas of print (newspapers and magazines), television and radio, online, media agency.


• Work with media agency for distribution media releases.


• Represent Silverland properties and works with media.


• Suggest written article, news, press release, visual material of Silverland properties for distribution to media to support potential editorial.


• Monitor advertising and production schedule for corporate advertising commitment and ensure all ads are published, copies received, and invoices are in order.


• Ensure paperwork related advertising expenditure and ensure tear-sheets of all insertions are kept filed appropriately as proof of advertising for future reference.


• Monitor Silverland website and Facebook to ensure all information is up-to-date.


• Suggest overall marketing plan for the properties and assist in the implementation of actions as a result of the annual marketing plan.

2. Event:

• Prepare material and document as MC script, timeline, event program, purchasing contact.


• Follow up the preparation to ensure delegated works are in line with schedule under the guidance of Communications Manager.


• Assist in running an event as requirement.

3. Market Research:

• Collect and update promotion info in hospitality industry for future reference and planning.


• Do the report as requirement.

• University graduated.


• Solid knowledge of Marketing and Hospitality industry.


• Solid knowledge of Social Media and Digital Marketing.


• Proficiency in computer office skill: Word, Excel, PowerPoint.


• Strong in communication and presentation skills.


• Creative and strong planning skills.


• Language: fluent in Vietnamese and English.