Marketing and Trade Planning Assistant Manager

* Key Responsibilities:
Market Analysis and Strategy Development:
- Analyze competitors and market conditions to inform strategic decisions.
- Conduct thorough market research to identify new business opportunities and understand market trends.
- Develop and implement strategic business plans to achieve company objectives and growth targets.
Brand Management:
- Manage marketing and trade planning budget allocation, budget utilization, and budget reallocation across different sales channels to optimize the effectiveness of marketing and trade planning campaigns.
- Develop and execute marketing and trade planning strategies to enhance brand visibility and market share.
- Monitor the effectiveness of the marketing and trade planning activities across different sales channels and customers. Summarize key learnings for suggested improvements for future campaigns.
- Act as the primary point of contact for assigned brands, managing relationships with brand owners and ensuring alignment with their goals.
- Oversee the creation of sales and marketing materials, ensuring consistency with brand messaging.
Customer Relationship Management:
- Manage communications and negotiations with brand owners, customers, and partners to secure new deals and partnerships.
- Identify and engage potential new brand owners, customers, and partners to expand the business network.
- Build and maintain strong relationships with existing brand owners, customers, retailers, and key stakeholders.
Sales and Business Development:
- Drive sales activities by developing and executing strategies to increase market penetration.
- Collaborate with brand owners and sales teams to optimize sales strategies and achieve targets.
- Monitor sales performance and provide regular reports on progress and results with suggested action plans to close performance gaps.
Logistics and Supply Chain Coordination:
- Address and resolve any issues that arise during the shipment process.
- Work closely with the import team to ensure efficient supply chain operations.
- Coordinate logistics for product shipments, including quality control and inspection.
Collaboration and Teamwork:
- Work closely with cross- functional teams, including marketing, sales, and logistics, to ensure cohesive execution of strategies.
- Work closely with brand owners, customers, and partners to achieve company objectives and growth targets.

* Qualifications:
Education:
- Bachelor’s degree in Business Administration, Marketing, International Trade, or a related field.
Experience:
- Proven track record of successful sales and business development initiatives.
- Experience working with international brands is highly desirable.
- 3- 4 years of experience in business development, brand management, or a related field.
Skills and Abilities:
- Strong English skills, both written and spoken.
- Basic understanding of supply chain and logistics processes.
- Excellent communication, negotiation, and interpersonal skills.
- Ability to manage multiple projects simultaneously and meet deadlines.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
- Strong strategic thinking and analytical skills.
- Familiarity with the retail and distribution industry.
Personal Attributes:
- Proactive and self- motivated.
- Strong leadership qualities and team- oriented mindset.
- Adaptable and able to thrive in a fast- paced environment.
- High level of integrity and professionalism.
- Positive attitude and enthusiasm for the role.

Cập nhật gần nhất lúc: 2024-07-27 03:00:02