Marketing Automation Executive (CRM)

Campaign management:1. Research & analyze consumer insight to build user workflows using marketing tools
Responsibilities: Planning, operating and developing consumer workflows, Marketing campaigns and Customer care activities
Implement surveys, A/B testing to optimize outcome of campaigns
Create and develop short- term and long- term use cases according to business objective
Coordinate with related departments (Brand team, Loyalty team) to plan and build user flows (automated or partner) for Marketing campaigns/Loyalty activities
System management:
Manage data integration between platforms
Monitor and resolve problems during operation
Analyze & optimize data for smooth operations on SFMC
Other tasks :
Integrate other system/platforms
Manage budgets and related pawerwork
Train relevant personnels

- Experience in building workflow, business flow, be good at logical and analytical thinking
- Experience in CRM, CDP (Customer data platforms), or Salesforce Marketing Cloud...
- Background in FMCG is a plus
- Strong interpersonal and communication skills
- Mindset of Marketing, basic knowledge of database SQL

Chế độ bảo hiểm, Du Lịch, Phụ cấp, Đồng phục, Chế độ thưởng, Chăm sóc sức khỏe, Đào tạo, Tăng lương

Cập nhật gần nhất lúc: 2024-05-12 22:15:02