OVERALL INFO
- Commission & bonus: Bonus on revenue from channels
- Work mode: Fulltime
- Location: Cau Giay, Hanoi
- Base salary: 15.000.000 VND
ABOUT WOODCHILL
We are seeking a dynamic and experienced Marketing Manager to join our team. The Marketing Manager will be responsible for developing and executing strategic marketing initiatives to drive brand awareness, customer acquisition, and revenue growth. The ideal candidate will have a strong background in marketing strategy, campaign management, and team leadership.
Woodchill is a Vietnam company specializing in Unique Art From Epoxy & Wood, including producing and selling our craft products on global ecommerce platforms, our website and social media. We showcase exquisite craftsmanship and artistic creations from Vietnam that resonate with a global audience.
RESPONSIBILITIES
Developing Marketing Strategies:
- Collaborate with senior management to develop comprehensive marketing strategies aligned with business objectives.
- Conduct market research and analysis to identify target audiences, market trends, and competitive landscapes.
Campaign Management:
- Monitor campaign performance, analyze key metrics, and optimize strategies to maximize ROI and achieve KPIs.
- Plan, execute, and oversee multi- channel marketing campaigns across digital, print, and other relevant channels.
Brand Management:
- Maintain brand consistency and integrity across all marketing channels and materials.
- Develop and implement brand- building initiatives to enhance brand awareness and perception.
Digital Marketing:
- Stay updated on digital marketing trends and best practices to drive innovation and effectiveness.
- Lead digital marketing efforts, including website optimization, SEO/SEM, email marketing, social media management, and online advertising.
Content Strategy:
- Develop and oversee content marketing strategies to engage target audiences and drive inbound traffic.
- Collaborate with internal teams and external partners to create high- quality, compelling content for various platforms and formats.
Team Leadership and Collaboration:
- Collaborate cross- functionally with sales, product, and other departments to align marketing efforts with overall business objectives.
- Provide leadership, guidance, and mentorship to the marketing team, fostering a collaborative and high- performing work environment.
Budget Management:
- Track expenses, analyze spending patterns, and make data- driven decisions to optimize budget allocation.
- Develop and manage marketing budgets, ensuring efficient allocation of resources and optimal ROI.
QUALIFICATIONS
- Bachelor&039;s degree in Marketing, Business Administration, or related field; Master&039;s degree is a plus.
- Strong written and verbal communication skills in English.
- Knowing how to use AI tools to help create content is a plus
- Proficiency in digital marketing tools and platforms, including Google Analytics, CRM systems, and social media management tools.
- Creative thinker with a passion for innovation and continuous improvement in marketing practices.
- Proven experience in marketing management roles, with a minimum of 2 years of experience in a similar capacity.
- Strong strategic thinking and analytical skills, with the ability to translate data insights into actionable marketing strategies.
- Demonstrated leadership abilities, with experience in leading and developing high- performing marketing teams.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with internal and external stakeholders.
BENEFITS
- Flexible work arrangements, including remote work options.
- Build connections within the art and ecommerce community through collaborations and partnerships.
- Work closely with experienced professionals who are passionate about fostering talent and creativity.
- Gain practical experience in introducing our Vietnam brand to the world
- Professional development opportunities and tuition reimbursement.
- Competitive salary and performance- based incentives; Insurance and other allowances.
HOW TO APPLY
Step 3: Online interview with the managers
Step 2: Phone interview
Step 1: Fill in this form or submit your resume, a portfolio of relevant social media work (if available), and a brief cover letter highlighting your interest in the position to our email.
