MARKETING MANAGER

• Work closely with the Resort’s designer for all collateral, banners, signs, brochures, etc.
• Advertise regularly in those websites, guidebooks, newspapers and magazines with the greatest readership for the hotel’s target markets
• Produce valuable and engaging content for our website, blogs and social media pages that attracts and converts our target groups
• Deploy successful marketing campaigns and own their implementation from ideation to execution
• Coordinate translations of all printed and otherwise published content produced for collateral, online content, PR material, etc.
• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door.
• Research travel, lifestyle and food websites, magazines and newspapers to reach the Resort’s target market. Produce and distribute regular media releases about packages, activities and promotions
• Build strategic relationships with media outlets and journalists, both domestic and foreign- based
• Measure and report performance of marketing campaigns, gain insight and assess against goals
• Plan and implement strategies of digital marketing and social media (paid & organic), mobile marketing and owned online channels
• Plan an advertising campaign that is within the yearly marketing budget
• Update the property’s website regularly, listing all activities and promotions, including the foreign language content
• Measure and report performance of marketing campaigns, gain insight and assess against goals
• Content creation, content curation, PPC campaigns, event management, publicity, social media, lead generation campaigns, copywriting, and performance analysis

• 2+ year experience in tourism/hospitality marketing combining a good understanding of marketing and brand practices
• Experience and knowledge of website development, e- marketing methods, SEO
• Numerically literate, comfortable working with numbers, statistics, make sense of metrics and process figures with spreadsheets
• Strong verbal, written, and organizational skills- Must be fluent in Vietnamese and English (spoken, written and understood)
• Must be available to travel at any time as required by the job
• Excellent presentation skills, persuasiveness
• Organized, creative, curious and adaptable, ability to multi- task
• Bachelor degree in marketing or a directly related field
• On top of the latest trends and best practices in online marketing and measurement
• Good taste, a sense of aesthetics and a love for great copy and witty communication

• Other benefits for Management
• Accident Insurance (24/7)
• Social insurance
• Competitive salary
• Housing allowance

Cập nhật gần nhất lúc: 2024-08-10 00:00:02