Marketing Manager

- Overall responsibility for brand management and corporate identity
- Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
- Analysis potential strategic partner relationships for company marketing.
- Deploy successful marketing campaigns and own their implementation from ideation to execution
- Experiment with a variety of organic and paid acquisition channels – content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis, and much more
- Produce valuable and engaging content for our website and blog that attracts and converts our target groups
- Build strategic relationships and partner with key industry players, agencies and vendors, KPIs
- Be in charge of marketing budget and allocate/invest funds wisely
- Monitor, measure and report performance of marketing campaigns, gain insight and assess against goals