Position: Marketing Operations Specialist
Location:
Vĩnh niệm, Lê Chân, Hải Phòng
Working hours:
Monday to Friday, 8h30- 17h30
Get to know the Team:
The Marketing team is a young/established/longstanding team responsible for creating consumer- driven initiatives to help grow the business. We make an impact by building awareness, shifting perception, and changing consumer behavior. Our team is made up of a bunch of weirdly smart, fun and creative people. If you are looking for an opportunity to turn your own idea into life, then you should join our team!
About the role:
We are seeking a Marketing Operations Specialist to help build, measure, optimize, and expand our Marketing programs to drive the growth of our two main services: Transportation and Delivery. In this role, you will be responsible for conducting field surveys, implementing, measuring, and evaluating the performance of Marketing programs in each province, supporting the creation of demand and integrated Marketing campaigns, providing information for strategic planning and budgets, and improving overall processes, technology, and workflow of the Marketing department.
The Day- to- Day Activities:
Collaborate with various departments and target audiences for Marketing operations (internal) Marketing, Operations, Sales (external) Restaurants, Agencies, Drivers, etc.
Manage campaigns in 4- 5 provinces/cities in the Northern/Central/Southern cluster.
Assist in creating real- time reports on local situations: events, new trends locally, weekly and monthly, contributing to improving campaign performance and evaluation, as well as proposing next steps.
Responsible for providing regular industry and competitive analysis to help the team understand the current business environment locally.
Lead Marketing activities within the company app: plan weekly/monthly in- app displays with Marketing, execute installations, monitor displays, measure effectiveness.
Support and oversee the development of on- ground Marketing campaigns (offline) with the Marketing department: surveys, research, reports on local venues where campaigns take place.
