Media Planner (at Havas Group Vietnam agency)

You are responsible for developing strategic digital media plans that effectively reach target audiences, drive performance, and meet client objectives. This role requires strong analytical skills, and a deep understanding of the digital media landscape including display, video, social, search, and programmatic platforms.
Responsibilities

Track and analyze campaign performance, optimize in real- time, and provide actionable insights.
Work closely with media buying, creative, and client teams to ensure cohesive and effective execution.
Conduct audience research and media consumption analysis to identify the best platforms and formats.
Stay up to date on digital trends, platform updates, and new technologies.
Prepare post- campaign reports, including learnings and recommendations for future planning.
Develop and present digital media strategies that align with campaign goals and KPIs.
Manage timelines, budgets, and media allocations effectively.
Build media plans across digital channels: social media, Google Display Network, YouTube, programmatic, etc.

Requirements

1–3 years of experience in media planning, preferably in a digital agency or media environment.
Bachelor’s degree in Marketing, communication, or digital media preferred.
Strong analytical skills and attention to detail.
Excellent communication and presentation skills.
Strong knowledge of analytics tools and campaign evaluation metrics.
Ability to manage multiple projects and work in a fast- paced environment.
Familiarity with digital tools and platforms such as Meta Ads Manager, Google Ads, DV360, and Google Analytics.

Thank you for your time and enthusiasm in our career opportunities.
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Please kindly note that shortlisted candidates will be contacted within 3 weeks of application. Alternatively, we will reach out to you when another suitable chance arises in the future.

Cập nhật gần nhất lúc: 2026-07-13 14:55:02