Respect the company policy and make sure our retailers respect it. Develop the relationship with the hospitals and doctors, pharmacies. Develop your customers&039; portfolio.
As a Medical Representative, your responsibilities are to represent our brand for the medical channel: hospitals, clinics, doctors, visit and develop the sales of our brand. You will develop the medical SKUs of the brand.
Scope of Responsibilities
Follow and implement our marketing campaign by using the tools and materials defined by the marketing department (products, speech, promotion programs, events, assortment, display).
Sales
● Plan and visit your customers daily
● Prepare the visits to have a successful full sales and good marketing campaign
implementation
● Increase the visibility of the brand
● Develop the sales and advises on the medical SKU to develop the brand image
● Increase sell in and sell out
● Take purchase orders from customers
● To propose new actions to develop our sales
● Look and find new customers
● Follow the sales performance of your customers.
● Implement the sales support provided by the company (promotion, samples, combo…)
● Make sure that our customers respect our policies
Customer’s Relationship
● Building and maintaining good business relationships with customers
● Scheduling appointments with doctors, pharmacists, and other customers to promote company
medications.
● Win new customers, as well as develop long- term relationships with existing ones
● Organize conferences, Group events, Make presentations to doctors, practice staff, and nurses
in GP surgeries, hospital doctors and pharmacists
● Provide after- sales service
● Distribute samples, information to practitioners
Training
● Keep up to date with the latest clinical data supplied by the company,
● Participate in the company&039;s training courses and test
Merchandising
● Set display to increase the visibility in stores
● Follow and implement our planogram and merchandising policy at each visit
● Make sure that the presentation of the products are respected
● Set merchandising tools produced by marketing departments in- store (wobbler, shelf,
display…)
● Change tester and samples if necessary
Market information
● Collect all the information from customers: the habit of using products, operation,
requirements
● Researching competitor’s medications and their respective market performances. Keeping
● Keep detailed records of all contacts
current with the competition&039;s products, service offerings, and activities
Marketing
● Respect and follow the brand image and speech
● Introduce to your customers and implement the marketing campaign
● Use the tools provided by the company
● Follow the marketing Campaign prepared by the company
● Take part in the development of the brand image
Reporting
● Report the field activity and the information collected on the field (visit, customers, sales)
● Report essential information from the market and the competitor
Events
● Negotiate and implement events and activities with your customers (group discussion, …)
● Support team in the coordination of events
Other
● Other tasks from direct hierarchy
