Messaging (Email, Zalo & Text)

Do you take ownership, embrace challenges and love problem- solving?
We don’t want you to just fit into our culture, we want your uniqueness and diversity of background to add to it. We are a community!
Diag is looking for candidates who want to join our vibrant and fast- growing team.
Responsibilities:

Primary email expert within the company shaping, developing, and managing email as a key digital channel.
Increase of the email subscriber base of the company.
Optimization of email marketing KPI&039;s, such as open, click and conversion rate.
Creating catchy email Titles and Previews
Creating engaging marketing copy to support product launches and promotions (boost engagement, generate traffic).
Creating engaging email copy that is in line with our brand tone of voice (Simple, clean, and friendly email communication).
Creating engaging marketing and promotional content
Optimization of existing email flows and creation of new email flows.
Growth of email marketing as a revenue generating and communication channel.
Develop and manage automated email campaigns to support multiple new campaigns including lead generation, referral campaigns, brand awareness

Experience in audience research and segmentation.
Excellent understanding of email optimization to maximize user experience, audience data segmentation, A/B and multivariate testing and reporting.
Experience in Email Marketing Strategy.
Advanced knowledge of email template creation, Email flow creation, Email automation.
Basic design skills to allow you manage digital assets within email and social channels.
Have a minimum of 3 years’ experience managing promotional and automated email programs along with having worked in an email marketing role previously.
A degree / qualification in marketing and/or content writing would be beneficial

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Cập nhật gần nhất lúc: 2024-05-21 18:15:04