PR COMMUNICATION EXECUTIVE

Communication Plan & Content Marketing:

Collaborating across functions to deliver an effective content marketingstrategy and editorial plan to meet the business objectives at the lowestpossible cost
In charge of Communication Plan.
Writing and editing PR articles, press releases.
Develop and manage contents (including content writing, contentpresentation, image ideas) on all channels in the integration of contentprograms with brand campaigns.
Writing creative & inspired contents (Online and Offline) for website, socialmedia channels, promotions, events, email marketing, Blog, SMS ads, ...

MEDIA/ PRESS/ Celebs/ KOLs/ Stylist relations:

Participating in event management, including launching events, pressconferences, and promotional events.
Writing and distributing press kits to targeted media
Promoting news stories and new products / collections/ features of thebrands to the media
Creating the network of KOLs which can influence the conversation andbuild trust based on our targeted§ messages to the right targeted audiences
Adding value to PR/SM/MKT/EVENT/CONTENT/CRM activities by a highengagement of suitable KOLS network.
Manage PR aspect of a potential crisis situation.
Building strong working relationships with members of the press and digitalmedia.
Liaison with the press to communicate messages from the organisation.
Ensuring the content of social media posts of celebs and KOLs will be inline with campaign key message§ as requested.

Other Admin tasks:

Deliver reports, analysis, and other tasks as requested
Communicate between partners and team to complete contracts, billings,etc

Education/ Training Qualifications: Bachelor degree in Marketing/ Communication or related field
Additional skill:
• Organization, Planning Skill, Problems solved;
• Fluent communication and presentation skills, both in verbal & wrtiting.
• Fluency in both verbal and written English is preferred
Experience: At least 3 year experience in the same position in Retail Lifestyle, luxury
Knowledge of:
• Good understanding of luxury brands and market players are advantage
• Understanding of lifestyle retail industry.
Qualifications:
• Having relationship with the network of Media, Press, KOLs,…
• Have knowledge about Brand DNA – communication deliver(deliver right brand’s voice, style, & tone to right target customers)
• Editorial requires basic SEO understanding, content categorization, contentdevelopment, distribution, and measurement
Working hours: Monday To Friday: 8:30AM – 5:30PM, and morning Saturday
Personal qualities: Proactive with an eye for details, Good time management Possitive Attitude, Hard Working, Quick Learning Customer focused and results oriented, Responsible and be efficient with little supervision, Passion for success

Chế độ bảo hiểm, Du Lịch, Chế độ thưởng, Chăm sóc sức khỏe, Đào tạo, Tăng lương

Cập nhật gần nhất lúc: 2024-04-03 12:22:24