Our Company reflects the diversity of our employees. At TotalEnergies, the wide variety of talents drives our competitiveness, our ability to innovate, and our attractiveness. Therefore, we welcome differences in age, disability, gender reassignment, pregnancy/maternity, race, religion, beliefs, sex, sexual orientation, and family/parental status. We believe Diversity makes us better.
*Key Activities:
- Go- to- Market Planning: develop and execute launch plan for new digital tools and platform, as well as create Sales enabler materials & training content to support internal adoption.
- Project & Vendor Management: Manage digital projects with clear milestones and deliverables. Coordinate with third- party vendors or agencies on digital execution, UX/UI design, or platform development. Ensure project budgets and timelines are respected.
- Digital Marketing & Communication: Coordinate online campaigns to drive adoption and engagement with digital platforms. Oversee content creation and customer journey mapping across digital touchpoints.
- User Insight & Market Intelligence: Conduct customer research, surveys, and feedback loops to gather insights on digital usage and expectations, includes benchmark local and regional competitors’ digital offerings.
- Cross- functional Collaboration: Work with internal teams to ensure smooth integration and delivery of digital solutions. Also act as the voice of customers in product design discussions to ensure user friendliness.
- Change Management & Training: Lead internal training sessions and workshops to build digital capabilities within sales and marketing teams.
- Strictly follow the company HSE standard in daily works.
- Fulfill other tasks and/or assignments requested by the line managers whom the employee directly/indirectly reports to, and/or tasks requested by the Board of Management.
- Digital Product Strategy & Development: identify market needs & trends so to define value proposition and positioning for digital tools, collaborate with global/regional team to localize and adapt digital solutions for VN market.
- Performance Monitoring & Optimization: Track digital KPIs such as app usage, conversion rates, engagement, and retention. Develop dashboards to track digital initiative ROI and campaign effectiveness.
