Product Marketing Senior Executive

Monitor and manage budgets of all activities under the principals of the Company
Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
Execution of BIK marketing programs from start to finish, leveraging internal support and driving collaboration
Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go- to- market strategies, complete with formal proposals and recommendations on tactics
Directly manage Purchase, Sales & Inventory (PSI) of BIK category (Built- in- Kitchen) or SKA (Small Key Appliance) to reach the company&039;s Sales goals and objectives

Metrics- driven marketing mind with eye for creativity
Willingness and ability to travel
Proficiency with online marketing and social media strategy
From 3 years of experience at the same position (preferable in home appliance field or FMCG)
Excellent written and verbal communication skills (both English & Vietnamese)
Proven experience developing marketing plans and campaigns
Bachelor’s degree in marketing, business, or related field. Master’s degree a plus
Strong project management, multitasking, and decision- making skills

100% salary in probation time
Additional Health Insurance
Various training courses by company and from Panasonic Vietnam Group
16- day leave
Full Insurance package as labor law
Competitive salary package with annual salary review and performance bonus twice a year

Cập nhật gần nhất lúc: 2024-07-15 03:45:02