SaaS Marketing Manager

Analyse market trends, competitive landscape, and customer insights to refine and adjust marketing strategies.
Drive thought leadership initiatives, including whitepapers, industry reports and any relevant speaking engagements.
Stay informed about industry trends, emerging technologies, and best practices to ensure a competitive edge.
Build, manage and mentor a high- performing marketing team, providing leadership, guidance, and professional development opportunities.
Manage the marketing budget and allocate resources effectively.
Create and execute demand generation campaigns to drive customer acquisition, engagement, and retention.
Develop and lead the overall marketing strategy, including branding, positioning, messaging, and go- to- market plans.
Collaborate with Sales, Product, and Leadership teams to align marketing strategies with business objectives and growth targets.
Develop and manage multi- channel marketing campaigns, including digital marketing, content marketing, events, webinars, and more as required.
Monitor and report on key marketing performance metrics and KPIs.
Collaborate with our external agencies, partners, and vendors to enhance marketing efforts and expand our reach.
Oversee the development of compelling marketing content, collateral, and presentations.

Experience in marketing manager roles or 3+ years of experience in senior marketing roles, preferably in the SaaS industry.
In- depth understanding of SaaS business models, target markets, and customer personas.
Exceptional communication and presentation skills.
Up- to- date knowledge of SaaS and technology industry trends
Data- driven mindset with the ability to analyse marketing metrics and make data- backed decisions.
Strong leadership skills with experience managing and mentoring marketing teams.
Strategic thinker with the ability to translate vision into actionable marketing plans.
Strong organisational skills and attention to detail.
Excellent project management skills to manage multiple initiatives and stakeholders.
Proven track record of driving successful marketing strategies and campaigns in a technology/SaaS environment.
Proficiency in digital marketing, demand generation, and marketing automation platforms.

Be provided with full working equipment
Team building, company trip and internal events each month
Salary: 1800$ – 2000$
Lunch allowance, Year- end bonus, performance bonus and gift on special occasion
Clear and flexible career path
Flexible Agile Office fully equipped with football, swimming... No dress code

Cập nhật gần nhất lúc: 2024-07-20 13:50:02