Senior Digital Performance Marketing

Proactive management of all paid marketing programs to ensure that company objectives and key KPIs are reached while remaining under budget.
Lead all SEM marketing strategies with an emphasis on optimization, CPC reduction, and growth.
Create, launch, manage, and optimize PPC marketing programs such as paid search, display, retargeting, e- commerce, Google Shopping, and affiliate marketing.
Look for innovative ways to improve campaigns and generate growth, such as testing new ad text, channels, tactics, approaches, and technologies.
Provide Data Analysis and Google Trends for daily campaigns.
Conversion optimization may be achieved by A/B testing, ad generation, and landing page strategy.
Manage and supervise paid marketing tools, software, and tracking platforms.
Execute internal SEM reports and analyses to provide actionable insights and optimization recommendations.
Manage and optimize a monthly advertising budget of at least 500.000.000 Million VND /Per month across multiple channels including Facebook, Google.

Strong quantitative & analytical skill
Previous experience in Google AdWords across Display and Affiliate advertising
Deep knowledge of digital media performance marketing, Facebook commerce catalog, and feed product data.
Experience optimizing media budget/campaigns towards retail metrics and/or Audience or Customer Data Platforms to optimize media spending.
Minimum 3+ years experience in a combination of paid search, display, social & programmatic media, particularly in driving e- commerce sales would be advantageous.

Experience in developing Tiktok.
Excellent English reading and writing skills.

Ability to develop, execute, and optimize advertising campaigns to achieve high performance.
Analytical skills to monitor and evaluate campaign performance, providing actionable insights.
Have experience running ads in global ads is a plus

Education:

Bachelor’s degree in Marketing, Business, or related field.

Salary: 20- 25 gross
Performance Bonus will be approximately 1/4 your salary in each quarter
All work- related equipment is provided.
13th month and other bonuses. (more details in interview)
Social and medical insurance.

Cập nhật gần nhất lúc: 2024-11-26 00:50:03