Senior Performance Digital

Objective of role:
Responsible for developing, implementing, tracking, and optimizing digital marketing campaigns across all digital channels and the company’s e- commerce development.
Detailed responsibilities/accountabilities
Planning & Managing:
▪ Build and execute digital strategies through digital marketing campaigns to achieve digital
marketing growth.
▪ Manage social media & digital marketing budgets with constant tracking of expenditure
▪ Plan and manage digital campaigns across all digital channels of O2O.
versus ROIs.
Digital Marketing Implementing:
▪ Drive and optimize performance on social, digital advertising, through Facebook Ads, Google Display, SEO/SEM, Zalo, Tiktok and EDM.
▪ Collaborate with inhouse team to create advertising visual and content for a successful
campaign.
▪ Able to contribute with creative/ novel ideas and solutions to improve implementation of
digital communication.
▪ Participate in communications with brand principal and ensure that guidelines and processes are applied in assigned market.
▪ Generate commercial sales and optimize marketing ROI through digital campaigns, social
media management and analytics, as well as performance marketing.
Supervising & Reporting:
▪ Conduct a set of reports as per timeline to evaluate & monitor campaign effectively
▪ Display strong communication skills in liaison with both external and internal stakeholders to ensure accuracy/ efficiency of execution.
▪ Display strong thought process and eye for details when executing a 360- integrated marketing campaign- which is seen through communication consistency/ accuracy across all touchpoints.
▪ Build dashboard of report for deeply analysis on data to evaluate the advertising performance on each campaign and have quick action plan on each campaign to reach the goals.
▪ Demonstrate strong project/ campaign management skills – with digital marketing projects and campaigns executed within stipulated timeline for launch
Requirements:
▪ Good knowledge of Zalo Ads, EDM, Google and Facebook Ads tools
▪ 3 to 4 years’ work experience in Digital Marketing role
▪ Proficient in Microsoft office & English communication
▪ A keen sense in retail industry is an added advantage.
▪ Proficient in Google Analytics, Google Data Studio, Facebook Business Manager, Haravan
Website Platform.
▪ Highly adaptable to change and an excellent team player with the ability to influence and
negotiate.
▪ Takes initiative and ownership
▪ Ability to work in a fast- paced setting under tight deadlines
▪ Excellent planning and analytical skills

Cập nhật gần nhất lúc: 2024-06-03 06:40:02