Senior Performance Digital

Objective of role:

Responsible for developing, implementing, tracking, and optimizing digital marketing campaigns across all digital channels and the company’s e- commerce development.

DETAILED RESPONSIBILITIES:
Planning & Managing:

Plan and manage digital campaigns across all digital channels of O2O.
Manage social media & digital marketing budgets with constant tracking of expenditure versus ROIs.
Build and execute digital strategies through digital marketing campaigns to achieve digital marketing growth.

Digital Marketing Implementing:

Drive and optimize performance on social, digital advertising, through Facebook Ads, Google Display, SEO/SEM, Zalo, Tiktok and EDM.
Able to contribute with creative/ novel ideas and solutions to improve implementation of digital communication.
Collaborate with inhouse team to create advertising visual and content for a successful campaign.
Generate commercial sales and optimize marketing ROI through digital campaigns, social media management and analytics, as well as performance marketing.
Participate in communications with brand principal and ensure that guidelines and processes are applied in assigned market.

Supervising & Reporting

Conduct a set of reports as per timeline to evaluate & monitor campaign effectively
Demonstrate strong project/ campaign management skills – with digital marketing projects and campaigns executed within stipulated timeline for launch
Display strong thought process and eye for details when executing a 360- integrated marketing campaign- which is seen through communication consistency/ accuracy across all touchpoints.
Build dashboard of report for deeply analysis on data to evaluate the advertising performance on each campaign and have quick action plan on each campaign to reach the goals.
Display strong communication skills in liaison with both external and internal stakeholders to ensure accuracy/ efficiency of execution.

Suggested Qualifications and Experience:

Good knowledge of Zalo Ads, EDM, Google and Facebook Ads tools
3 to 4 years’ work experience in Digital Marketing role
A keen sense in retail industry is an added advantage.
Proficient in Google Analytics, Google Data Studio, Facebook Business Manager, Haravan Website Platform.
Proficient in Microsoft office & English communication

Required Attributes:

Ability to work in a fast- paced setting under tight deadlines
Highly adaptable to change and an excellent team player with the ability to influence and negotiate.
Excellent planning and analytical skills
Takes initiative and ownership

Without referral to manager

Approval of expenditure within delegated limit in line with company policy
Prioritization & delegation of tasks within digital function
Coordination with 3rd party contractor/ vendor on quotes and tasks
Resolution of decision regarding the day- to- day implementation of the digital plan

After consultation with manager or others

Resolution of decisions which involve or impact customers/ company
Approval of expenditure exceeding delegated limit
Development of digital plans
Implementation of processes/ changes to SOP

Laptop, Chế độ bảo hiểm, Du Lịch, Phụ cấp, Chế độ thưởng, Chăm sóc sức khỏe, Đào tạo, Tăng lương, Công tác phí, Phụ cấp thâm niên, Nghỉ phép năm

Cập nhật gần nhất lúc: 2024-06-06 14:15:06