Senior Performance Marketing Specialist

RESPONSIBILITIES & KEY JOB DUTIES
- Stay up to date on latest industry trends, emerging marketing platforms and be capable of building strong relationships with them, especially international mobile advertising networks
- Generate detailed spend, performance reports and be able to translate the data into the reports into actionable insights to present to internal stakeholders.
- Collaborate and work effectively with multiple internal teams (creative design, marketing, product).
- Oversee the progress of integrating attribution analytics SDKs and take care of the dashboards to ensure marketing optimization decisions are driven by accurate and real data.
- Constantly track and analyze results to identify optimization opportunities to increase CTR, conversion rate.

Knowledge
EDUCATIONAL REQUIREMENT / SKILLS / ATTRIBUTES
- Experience in creative production or marketing idea pitching
- Fundamental concepts of Marketing & Business
- Definition of metrics and their relationship in analyzing digital ad campaigns
Skills
- Good at mathematics
- Fluent in English (daily interactions with international partners)
- Experience in using tools to analyze data
- Experience in setting up and optimizing campaigns on Facebook Ads & Google Ads or other ad networks.
- Advanced Excel skills
- Experience in using marketing tools
Ability
- Manage to deliver result in the timely manner
- Self-learning skill
- Creative and independent in problem-solving
- Logic & analytical thinking
Attitude
- Optimize and automation mindset
- Eager to learn and ready to apply new knowledge/skills
- Carefulness and detail-oriented
- Data-driven mindset
- Highly self-motivation and self management

Competitive salary and bonus

Social insurance, health insurance, unemployment insurance according to Labor Laws

Good chance to study and develop career path stably

Cập nhật gần nhất lúc: 2022-06-19 02:32:04