SEO Specialist

Provide regular performance reports and actionable insights to stakeholders.
Ensure all on- page elements follow SEO best practices and are aligned with the latest algorithms.
Analyze keyword trends and competitor strategies to refine and optimize content.
Optimize website content, meta tags, images, and URLs to improve search visibility.
Implement and execute backlink strategies.
Perform keyword research in coordination with business objectives to optimize existing content and uncover new opportunities
Stay current with the latest SEO trends, algorithm updates, and best practices.
Conduct regular SEO audits to identify opportunities for improvement.
Utilize SEO tools to track, report, and analyze website performance and search engine rankings.
Collaborate with content creators to develop SEO- friendly content that aligns with business goals.
Address technical SEO issues such as site speed, mobile responsiveness, and crawlability.
Use web analytics dashboards, reports and key reporting tools in order to identify key areas of improvement/optimization
Optimize for local search results, particularly for store locations in Australia & Vietnam
Implement structured data, schema markup, and other technical enhancements.
Monitor and manage the website’s backlink profile to ensure quality and relevance.

Qualification in a relevant field is desirable but not essential
Ability to influence, educate, and bring together various departments in order to drive strategic SEO initiatives
Expert knowledge of Google’s product suite & other relevant tools including but not limited to Google Search Console, GA4, SEMrush & crawling tools
High Proficiency with Excel and or Google Sheets
Preferred experience using Shopify CMS
Hands- on experience in an SEO role with a focus on large e- commerce brands
Proven track record of executing successful technical, on- page content and off- page initiatives

Paid time off
A focus on growth and training
Continuous upskilling & career progression
No Overtime
Vibrant and central office environment- Flexible working arrangement
Snacks and Drinks

Cập nhật gần nhất lúc: 2024-07-15 02:10:02