JOB PURPOSE
The Admissions Advisor plays a crucial role within the Student Recruitment & Institutional Partnership department, and is expected to provide high quality and effective performance in recruiting new students to study English, Pathways & Undergraduate programmes for British University Vietnam annually. The Admissions Advisor takes charged for the entire student recruitment process starting from initial admission planning throughout to programme enrolment of prospective students.
AREAS OF RESPONSIBILITIES
Student Recruitment
• Actively update information and promote recruitment activities to pre-university English, foundation, and undergraduate programmes at BUV
• Build & execute annual admissions plan. Provide high quality and consistent performance & high conversion rate in sales process to achieve both personal and the team’s student recruitment target.
• Provide consistent and high-quality follow-up actions by email/phone/online meeting/face-to-face appointments to help prospective students & parents in the application & enrolment process.
• Provide excellent consultation on course information, campus tour, admission process & policies, entry requirement, scholarship & financial aid opportunities for prospective students/parents/organizations in a professional and timely manner.
Customer service and relationship management
• To maintain, generate and effectively further develop recruitment sources from professional & personal networks to increase number of potential leads and enrolments besides leads and database provided by the existing channels of the department.
• Build & develop harmony working relationships other departments such as Marketing Communication, Admissions Office, Student Service, etc teams to follow up and support address any problem in the recruitment and enrolment process of prospective students and parents
• Provide excellent level of customer service all the time. Oversee and manage to take care the students/parents’ concerns including documentation and administrative tasks throughout the admission process to guaranty customer satisfaction
Database management
• To develop and implement strategies, plans and tactics according to all individual student database, including email/phone/appointment plan for prospective students/parents
• To continuously update and follow CRM’s guideline to master all key functions and requirement of the system
• To ensure the prospective student database is updated comprehensively, easy to approach, trackable, reportable & analysable in a timely manner
General
• To actively take part and take charge in the organisation’s internal, promotion and student recruitment events/seminars which occasionally be organized during weekend and in different provinces in Vietnam and overseas.
• To provide high quality of customer care and services to potential prospects, enquiries, BUV students as well as other internal and external stakeholders.
• To prepare and submit reports/proposals requested by Line manager and undertake any other assignments/duties when required by management
• To provide periodic market research to update education industry knowledge and trend, especially in international university market.