[Urgent] - Senior Marketing Specialist

- Implementation of the brand marketing campaigns
- Prepare and Coordinate with each department, the whole year media plan for assigned brands - Propose marketing campaign and activities to Brand Manager/ Operation.
- Responsible for the creation of the Sales and Marketing plan with help from marketing departments.
- Will personally be responsible for the Events, POSM, OOH medias and their KPIs
- Manage event schedule and coordinate human resource to support for events
- You will work closely with PR coordinator and digital to make sure everything is properly implemented.
- Push to all leaders in marketing the instructions given by Brand Manager and/ or the Principal – You will be responsible of its well implementation
- Managing a constant growth with a with Higher KPIs the months, (increase Conversion rate, and improving the channel mix)
- Actively co-managing all channels and Make sure everything is well respected in terms of brand guidelines
- Involved and constantly working with our designing department to create new attractive campaigns
- Constantly working with our designing department in order to improve the UX / UI
- Actively participating in weekly management meetings to take part of the strategic decisions
- Manage marketing activities under group - Review group brand marketing calendar, 3 months rolling plan review.
- Manage and support brand member in daily operation and interface with principles
- Coordinate brands' resources and build up group brand assets to support for business driven campaigns and partnerships
- Being key contact and take lead campaigns between group brand and malls
- Marketing performance review and report to principles and local business.
- Reporting to Head of Marketing Weekly and Monthly Key Performance indicators on revenue/ New customer/ Customer Acquisition Cost - CAC/ Cost Income Ratio - CIR / Number of orders / Branding actions…