Website/Social Content Specialist

* This position works at:
ACFC, 1 subsidiaries of Imex Pan Pacific Group (IPPG), are leaders in mid-tier fashion brand management and distribution, and a driving force of retail and distribution networks that provide full-service retail management in the country. Specializing in bringing international brands to Vietnam, ACFC is home to some of the world's most premium and admired fashion, travel, and sports brands, such as: Nike, Gap, Banana Republic, Tommy Hilfiger, Calvin Klein, Levi’s, Old Navy, Mango, Dune London and French Connection.
* Job Description:
- Develop a content product for new web properties and brands to target key consumer audiences.
- Optimize and prepare collateral for live environments on web properties.
- Collaborate with marketing teams and professionals to help leverage expert insights on marketing strategy.
- Conduct market research in areas such as SEO, Content, and user behavior to audit and adjust existing properties and brands to maximize performance.
- Generate new content collateral and resources to fill strategic gaps and expand web properties.
- Collaborate across channels and disciplines to ensure that collateral is being created and positioned appropriately in line with top level strategy
- Responsible for monitoring the KPIs and performance metrics of the content marketing strategy and property collateral
- Responsible for mastering and maintaining an expertise in content and media marketing trends as well as staying on top of SEO and search industry best practices
- Responsible for ongoing tactic development associated with content creation, optimization, and promotion.

- Experience: Minimum 2 years of professional experience in either content marketing, social media, SEO, or digital marketing.
- Must be a collaborative team-player with solutions-oriented mindset
- Effective negotiator comfortable with analyzing opportunities and arranging ideal outcomes for E.commerce channel
- Strong research skills able to prospect and qualify advertising opportunities at a rapid pace
- Possesses a knowledge of on-page SEO and its relationship with content marketing
- Strong understanding of search signals including backlinks, social media, and keywords.
- Excellent verbal, written and presentation skills by English ( translate product)
- Ability to excel in a fast-paced environment and adhere to tight deadlines with minimal oversight
- Must be flexible in responding to organizational changes and business priorities
- Must embrace change and enjoy learning new platforms, programs, etc.