Thông tin liên hệ
Gợi ý: Cung cấp đầy đủ thông tin như
4 Phố Xa Tuyền Bảo, Phường Nhung Quế, Quận Đại Cần Thơ
[123job protected]
[123job protected]
08-10-1971
[123job protected]
Mục tiêu nghề nghiệp
Gợi ý: Cần đưa ra mục tiêu rõ ràng, tránh lan man
Trình độ học vấn
Gợi ý: Liệt kê tất cả các trường bạn đã từng học từ ĐH tới giờ
Bachelor's Degree in Marketing 2013 - 2017
- UNIVERSITY OF ECONOMICS
- Always-on-top 10% student in Marketing major and scored 9.0/10 point for the final thesis.
Kinh nghiệm làm việc
Gợi ý: Liệt kê, mô tả các công việc bạn đã từng làm
WILMAR INTERNATIONAL Fortune Global 500, ranked 239th. World’s Most Admired Company, ranked 4th in Food Production Industry, by Fortune Magazine. Wilmar is ranked amongst the largest listed companies by market capitalisation on the Singapore Exchange. Dec 2016 - Feb 2017
- Digital: support on idea & work closely with Agency to execute digital campaign.
- Activation: lead sampling/cooking demo in MT & GT channels; manage events, conferences, trade fairs with National institute of Nutrition, Department of Industry and Trade.
- PR: take responsibility to work with Agencies for organizing nutrition conference & revise PR articles for digital campaign.
- Key Visual & POSMs: Work closely with talents and in-house design to develop Key Visual, pano, banner, leaflet, brochure, sales kit.
- Trade Display & Merchandising: propose ideas, concepts to renovate the shelf, and work with suppliers for execution MT channel
- OOH:
- Tracking: Work with agencies & internal team to do Ad evaluation
Achievements:
- Neptune Viral Clip 2017 with 15 million views, 200.000 like, 150.000 share, 30.000 comments on Facebook platform (earned media, no Facebook ads)
- Increase sales volume 10% vs LY.
Relauch Meizan rice & Lauch Meizan sticky rice
- Work closely with R&D to finalize Meizan rice USP & concept.
- Work closely with Creative to develop new packaging for Meizan rice & Meizan sticky rice
- Manage, execute product test & product registration
- Propose new concept, prepare brief, pitching agency, work closely with them to make them understand our new concept & develop Sampling program.
Achievements:
- Neptune Viral Clip 2017 with 15 million views, 200.000 like, 150.000 share, 30.000 comments on Facebook platform (earned media, no Facebook ads)- Increase sales volume 10% vs LY.
Power 100 Dishwashing Liquid
Market research:
- Market visit, analyze information & feedback from customers, consumers
- Collect useful information of competitors, category…to propose planProduct:
- Forecast sales volume, manage stock, send PR to suppliers
- New product development
Price:
- Do pricing costing for 4 brands
- Propose rebate scheme/special price for Key Accounts
- Plan consumer/trade promotion programs
Place:
- Cooperate with sales team to develop distribution channel
Kỹ năng
Gợi ý: Liệt kê danh sách kỹ năng của bạn
Leadership
Teamwork
Communication
Strategic Planning
English
Chứng chỉ
Gợi ý: Các chứng chỉ bạn đã đạt được
- - Professional Marketing course
- - Brand and Product Portfolio, Brand KPI, Packaging Development, Consumer Insight, IMC and others.
Hoạt động
Gợi ý: Các hoạt động bạn đã từng tham gia
MARGROUP Oct 2014 - Jan 2016
P&G CEO ACADEMY Nov 2015 - Dec 2015
AIM ACADEMY May 2015 - Aug 2015
Giải thưởng
Gợi ý: Thành tích và giải thưởng đã từng đạt được
Sở thích
Gợi ý: Một số sở thích cá nhân
