Content Ideation & Strategy:
Proactively propose fresh ideas for campaigns, always considering audience behavior, digital best practices, and brand objectives.
Develop creative concepts and content pillars tailored to each platform and brand tone.
Collaborate with strategic planning to translate insights into compelling content directions.
Content Execution:
Coordinate closely with Creative team to ensure all assets align with creative intent and platform requirements.
Write and produce original, platform- native content.
Oversee content publishing schedules, ensuring consistency, timeliness, and brand coherence.
Use analytics and insights to inform future content planning and improve engagement rates.
Social Media Management:
Run campaigns and promotions to encourage participation in social media initiatives.
Deliver, track and report social media performance on Paid – Owned – Earned & Social Out- reach channels to evaluate the performance of brands on social media and suggest solutions to improve the campaigns.
Trend & Culture Monitoring:
Not only follow trends — but also seek opportunities to create trends that set the brand apart.
Propose ways to leverage or localize trends in alignment with brand identity.
Stay ahead of social trends, memes, pop culture references, and digital behaviors.
Other responsibilities as assigned by Line Manager.
As an ideal candidate:
Must be effective at multitasking, time management, presentation skills, and strategic and innovative thinking.
Your creative style should be positive, insightful, and authentic.
You understand social media as your daily life and have knowledge of measuring performance on social media and digital.
Embrace changes and challenges, able to handle pressure well.
Strong grasp of Vietnamese vocabulary and Vietnamese writing skills.
You always understand that behind client’s feedback, there is always a reason, and we always have a way to make the best content.
You always know the trends on social media and know how to apply them to best suit each brand.
At least 2+ years of experience in Content Creation, Copywriting, and Social Media management (Facebook, TikTok, Instagram,...).
Benefits You Have:
Dynamic, creative, and open working environment.
PVI health insurance and annual medical examination.
Competitive salary and compulsory schemes of social, and health insurance.
Specific career paths and opportunities to learn different aspects of the business.