[ALDO] Senior Performance Marketing Executive

Performance Marketing Leadership

Generate performance reports and recommend improvements.
Lead and optimize digital marketing campaigns (Google Ads, Facebook, TikTok) to achieve ROI and revenue goals.
Manage budgets, conduct A/B testing, and analyze competitors.
Monitor key metrics (ROAS, CPA, CTR) and provide data- driven optimizations.

​​2. Agency Collaboration

Work with external agencies to enhance strategies and campaign execution.
Implement agency insights into daily operations and internal reporting.

Digital Platform Optimization

Collaborate with technical and marketing teams for cross- platform efficiency.
Develop platform strategies, ensure website functionality, and align visuals with campaigns.

Analytics and Reporting

Analyze campaign performance, generate insights, and provide data- driven reports to maximize ROI and CPA.

Team Development

Mentor junior team members, foster collaboration, and promote continuous learning.

3+ years of experience managing Meta or Google Ads campaigns with a proven track record of launching and optimizing profitable campaigns (CPA, ROAS).
Strong understanding of performance marketing channels (Google Ads, Facebook Ads, etc.).
Excellent organizational and communication skills for managing tasks and collaborating with teams and partners.
Bachelor’s degree in Marketing, Business, or a related field.
Familiarity with website CMS and email marketing platforms (e.g., Mailchimp, Klaviyo) is a plus.
Proficient English skills for effective communication and collaboration.
Willingness to learn and apply new strategies based on industry best practices.

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Cập nhật gần nhất lúc: 2024-11-26 12:55:02