Assistant Brand Manager

Assistant Brand manager
will collaborate with Brand Manager to help develop and implement effective brand- building strategies.( ColosBaby Brand- New Product Development)

Be proactive and ensure excellent execution of launching plan and expansion plan; perfect inexecution; excellent in project management; desire for the best quality outcome with strongambitious to deliver overall excellent results for business, especially for strong areas that we haveto win in the market.
Provide good business judgement and follow- up in all aspects of marketing for the assignedbrand including product development, creative, media, promotions, etc.
Develop short- term marketing plan based on analysis of market, trade and consumer needs,resources and capabilities.
Develop & lead implementation of activation platforms and ideas based on the brand visionplan working with internal communication teams (Digital, PR, Social, CRM) and agencies.
Collaborate with Sales department, Product development department and other departments inmeeting market demands.
Follow up marketing expenditures by assigned projects within the marketing budget.
Have good insights about mom & baby products, proactively listen and get inputs fromconsumers to proactively react with the markets and consumer needs.
Cooperate with Trade team to implement promotional plans during campaigns on consumer andtrade level.
Report the level of brand awareness and effectiveness of marketing campaigns.
Ensure excellent in execution of all marketing activities as assigned, understand well businessand marketing objectives to translate into KPI activities, be proactive in proposing and actions.
Be proactive in field market visiting to evaluate brand(s) performance and recommend &execute appropriate changes in brand plan to achieve optimal results.
Take part in cross- functional Project as required.

Marketing Coordinator

Be proactive and ensure excellent execution of launching plan and expansion plan; perfect in execution; excellent in project management; desire for the best quality outcome with strong
ambitious to deliver overall excellent results for business, especially for strong areas that we have to win in the market.
Take part in cross- functional Project as required.
Cooperate with cross- functional departments, especially Sales team for locally project to support key shops

Have Experience in NPD, analytical thinking, organizing and communication skills
Knowledge of product pricing, packaging, distribution and positioning
Familiarity with latest marketing trends and best practices to conduct research and analyze data
Passion for growth, experience to manage workload and multiple projects to adapt in a fast- pace environment
Strong analytical thinking, organizing and communication skills
3+ years of experience in Marketing/ Brand preferably at a similar position (ABM) in FMCG industry, prefer Candidates with Mom&Baby/ Health Care/ Milk Categories

Chế độ bảo hiểm, Du Lịch, Chế độ thưởng, Chăm sóc sức khỏe, Đào tạo, Tăng lương

Cập nhật gần nhất lúc: 2025-01-13 18:00:02