Assistant Director of Public Relations

Press Releases/Media Kits/Collateral: Prepare and distribute press releases and media kits showcasing the resort&039;s latest developments, events, and exclusive amenities to attract media attention.
PR / Communications
Event Planning and Coordination: Organize and promote special events at the resort, such as openings, launches and press conferences, to generate media coverage and social buzz.
Community Engagement: Develop and implement initiatives to engage with the local community and demonstrate the resort&039;s commitment to corporate social responsibility and philanthropy.
Brand Partnerships and Collaborations: Identify and initiate partnerships and collaborations with luxury brands, celebrities, and influencers to boost the resort&039;s visibility and reach.
Developing PR Strategy: Create and execute a comprehensive PR strategy aligned with the resort&039;s goals and target audience, focusing on enhancing the brand image and promoting the resort&039;s unique offerings.
Crisis Management: Participate in crisis communication plan and protocol development to handle potential negative incidents or situations that could impact the resort&039;s reputation, ensuring a swift and effective response.
Media Relations: Build and maintain relationships with local, national, and international media outlets, journalists, and influencers to secure positive coverage and press opportunities. Manage and monitor PR agencies. Liaise with IHG Corporate PR and Sun Group PR & Marketing departmentas needed.

Technical skills
Strong technical skills, including superior Microsoft PowerPoint, Excel, and Word
Media relations experience
Digitally savvy: quick learner in CMS systems, social media management, photo and video production
Project management experience; agency/vendor management experience desirable
Familiarity with graphic design, terms, proces
Personal capabilities
International or global mind set
Knowledge and keen interest in general consumer online trends
Strong communication and presentation skills
Fluently bilingual (English/Vietnamese) required: Speaking, reading and writing at a professional level. Additional linguistic ability a bonus

*100% Salary and Service charge in 2 months of probation
* IHG brand standard training
* Annual leave from 15 days, 2 days off per week
* Other benefits as per the company/ IHG policies
* HealthCare insurance
* Accidental insurance 24/7
* Mandatory insurance in accordance with Vietnamese Law

Cập nhật gần nhất lúc: 2026-01-21 17:30:03