Customer strategy development & business planning
Participate in the development of Key Account Strategy, trading contract & conditions, business planning and progress monitoring.
Well understand the business situation of emerging retailers and working with reginal customer colleagues to develop effective strategy building(Especially for EC)
Involve in the development of KA Customer POP, Business and Contact Planning.
Responsible in the development of Key Account NPI, Range, Merchandising, Promotion and Pricing Activities Planning.
Customers&039; HQ Management
Responsible for the preparation and presentation of weekly contact report,
Coordinate the presenting and selling of annual KA customer business plan and reviews.
Set up and ensure implementation of KAE in setting call objectives, commercial proposition, selling & negotiation and customer dispute resolution.
RPDC cycle implementation to monitor KAE activities to ensure Daily/Weekly/Monthly achievement of KPIs.
monthly KA report, NPI and promotion performance report."
Participate in preparation for the annual trading terms contract with key customers.
Financial KPIs achievement
Ensure team to achieve productivity target(AR overdue, mis invoice etc...)
Ensure team to achieve profitable target(SCP) for customer in charge
Ensure team to achieve CBP target for all customer in charge
Ensure team to achieve yearly net sales budget for customer in charge
Sales Monitoring and Evaluation, Financial Management
Ensure in- store monitoring of activities implementation (POP), range (assortment), merchandising, price & promotion.
Responsible in the evaluation of promotional activities
Manage key customer rebate performance, credit limit and customer deductions.
Monitoring and managing KAE activities to manage PGL/PG at store to maximize selling out.
Effective Communication
Manage and maintain general communication and relation with key customers.
Ensure clear and timely communication of all business related matter with Management.
Provide consultant in all trade communication.
Responsible for development of individuals KPIs.
Consulted in the development of roles & responsibilities, job description, people profile, succession plan, training & development plan.
Conduct recruitment, on- the- job training, coach and motivate subordinates and attend formal training
personnel appraisal.
Assess personnel competency, monitor individuals&039; performance, conduct
Meeting attendance to involve company decision making
Participate in, Selling Program, MKT- Sales meeting, PG Key Account briefing,
Shijoken and Company strategy meeting.
Conduct Key Account Executive review meeting
