Brand Manager - Female

Responsible for achieving Brand objectives with respects sales volume
• Conducts analysis and periodical reviews of the brand, competitive, category, customer and consumer trends
• Manage external agencies and suppliers (expert partners)
• Drive brand activities in order to satisfy consumer needs
• Oversee and input into the development of operational brand plans
• Propose and monitor brand activities in order to address identified brand issues
Drive innovation and creativity in products and brand activities
• Analyze and propose relevant research studies
• Ensure application of best practice of brand management tools
• Utilize research data/findings and market information effectively
• Increase consumer engagement in all effective communication channels
• Drive product development projects in assigned brands.
• Increase brand awareness of categories
Implement A&P Budget effectively to ensure ROI
• Improve brand profitability through implementing cost control measures
• Control brand support expenditure
• Manage the impact of each cost element on brand profitability

Cập nhật gần nhất lúc: 2025-10-21 22:10:03