Mô tả công việc
Job Summary
Marketing Executive is a unique role that offers an incredible opportunity for the right person tojoin the Marketing team, at Wink Hotel Can Tho. This role focuses on supporting and improving Wink Hotels Brand consistently by following and influencing Wink Hotels strategy, taking into consideration customer service, Wink tone of voice and accurate reporting. The Marketing Executive is also responsible for aligning, planning, managing, implementing and monitoring brand and marketing activities on- site in order to increase brand awareness, improve marketing efforts, and increase sales.
This position reports directly to the Marketing & Communications Manager and liaises closelywith Sales and Marketing department.
Personality & Ethos
• Clear, confident in all means of communications.
• Creative and thoughtful problem solving.
• Embrace diverse cultures and being a team player.
• Self- motivated, proactive, and takes initiative.
• Able to work independently but passionate to be part of an engaged, exciting team.
• Embraces and drives bold tenacity personalization, “Wink” brand and culture.
• Accountable, reliable, demonstrates integrity and honesty.
• Process- oriented, detail- minded, organized.
• Thrives in fast- paced, changing environments, is calm under pressure.
• Multi- tasker manages time and priorities effectively.
Responsibilities
• Coordinate and manage events, promotions, and partnerships to increase brand visibilityand customer acquisition.
• Collaborate with internal teams (Sales, Operations) and external KOL/KOCs, agencies todeliver briefings, ensure alignment and follow up on daily basis tasks.
• Stay updated with industry trends and best practices to continuously improve marketingstrategies.
• Conduct market research and analysis to identify trends, opportunities, and competitoractivities.
• Monitor and report on the performance of marketing campaigns/event/activity,providing insights and recommendations for optimization.
• Maintain brand consistency following guidelines across all communication channels andtouchpoints.
• Assist in creating engaging content for social media channels, and promotional materials.