Category Manager BAT Vietnam

- Apply market research, consumer insights, and competitive intelligence to advise decision- making throughout the brand project lifecycle.
- Facilitate cross- functional meetings and discussions to address challenges and capitalize on opportunities for alignment and efficiency.
- Incorporate findings into campaign strategies, product development processes, and overall brand performance evaluation to drive continuous improvement and competitive advantage.
- Champion self- development and cultivate a deep understanding of brand strategies. Cultivate a culture of continuous learning through informative sharing and feedback sessions.
- Facilitate flawless communication and collaboration between Marketing deployment and various departments, ensuring cohesive execution of brand initiatives that align with interpersonal goals.
- Deploy new products, lead, monitor, and evaluate new products within the Brand House.
- Deploy Brand campaigns and evaluate with effective data/performance tracking.
- Handle brand house performance through supervising market info insight, Brand Health, Retail audits, and Sales data analysis, and propose an action plan.
- Actively participate in the origination, evaluation, and implementation of new, innovative ideas to drive brand growth and efficiency.
- Collaborate closely with other departments such as Sales, Product Development, and Supply Chain to ensure alignment and integration of brand projects with overall business strategies.

- Bachelor&039;s degree in Business, Marketing, or any related field.
- Shown proficiency in project management and ability to coordinate with various departments and team members to deliver common objectives.
- Minimum 2–3 years experience in Category Management in a sizeable FMCG company (preferably an MNC).
- Proficient in English and Vietnamese with sophisticated communication & presentation skills.
- Experience in conducting market research and analysis to identify consumer trends, competitive landscape, and opportunities for product innovation and differentiation.
- Results- oriented mindset, with a focus on driving successful outcomes and achieving strategic objectives.
- Strong analytical skills, adept at demonstrating data to advise strategic decisions and optimize marketing initiatives.
- Good collaborator leadership skills, including efficiently communicating project goals and progress to cross- functional teams and senior management.

13th month salary

Medical Insurance (1 nhân viên + 2 người thân trực tiếp)

Annual leaves (17 ngày phép 1 năm)

Cập nhật gần nhất lúc: 2024-03-25 05:05:39