Job Description
Customer Recruitment
Develop ideas and execute initiatives to acquire new customers for Con Cung
Customer Retention & Loyalty Building
Design and implement programs and activities to increase customer engagement, purchase frequency, and repeat buying behavior (Ex: Paid Membership Programs: Pink Plus, Pink Mom,...; Rewards Programs (C- Rewards, Concung Xu; VIP Programs, etc.)
Customer Lifetime Value (CLV) Optimization
Leverage customer behavior data and personalization to increase basket value, drive cross- selling and up- selling, and optimize customer lifetime value.
Customer Experience Enhancement
Work closely with cross- functional teams (Merchandise, Communication, Online Commercial, Operations, etc.) to continuously improve customer experience across online and in- store touchpoints
Performance Monitoring & Optimization
Track KPIs and analyze customer- related metrics (return rate, program engagement, purchase frequency, etc.), and propose adjustments and improvements to enhance overall effectiveness.
Other Assigned Tasks
Support additional tasks assigned by the Manager to contribute to the overall objectives of the department.
Job Requirements
Ability to multitask effectively and manage priorities
Good teamwork and cooperative spirit
Detail- oriented and well- organized in handling tasks and projects
Experience: Minimum 2 years of experience in customer growth, CRM, or marketing; experience in retail or FMCG is a plus.
Capable of working independently under pressure in a fast- paced environment.
Education & Knowledge: Bachelor’s degree in Marketing, Business, Economics, or a related field
Creative and innovative mindset
Flexible and proactive in taking initiative.
Strong logical thinking and analytical skills; proficient in Excel;
Benefit
Fast promotion opportunities based on personal ability
Regular training, company team building, birthday bonus
Work in a dynamic, open, creative environment
Annual bonus: 2- 3 months under minimum KPI requirement
About Concung.com
Working time: 8:30- 17:30 Monday- Friday
Working place: 14th Floor, Phu My Hung Tower, Tan Phu Ward, Dist. 7, HCMC
