Digital Marketing Specialist

Develop, test and learn initiatives across the channels. Identifying and testing new channels to continue to meet or exceed established critical metrics.
Manage and improve the Marketing Dashboard to ensure the real- time performance results from the report of all owned Social media channels.
Create and deploy strong Digital Marketing strategies & executional plans. End- to- end management of Digital Marketing activities across Paid channels (Facebook Ads, Google Ads, Tiktok Ads, Media booking, etc) from defining the TA, to setting up and optimizing the campaigns with the objective of brand awareness & engagement.
Receive tasks from the other teams and stakeholders to ensure the company&039;s goals are met.
Develop and manage digital prospecting and re- marketing, re- targeting campaigns.
Understand analytics, data and use them to create effective Digital Marketing strategies.
Ensure the budget is spent across the paid channels efficiently. Track, report, optimize the results towards the KPIs.
Other tasks assigned by the line manager.
Develop a strong understanding of both company and industry&039;s products, competitors, Marketing goals and objectives.
Work closely with the IT Team to deploy the communications activities on the owned media channels (Social Media channels, web/ app, Email Marketing...)

Experience:

Proven work experience, at least 3 years, as a Digital Marketing Specialist or similar roles.
A strong grasp of Web Analytics, A/B Testing, and metrics- driven marketing
Proven solid work experience in strategy planning, setting up, optimizing, and analyzing the performance of projects on the owned channels.
Working knowledge of analytics and data visualization tools like Google Analytics, Google Data Studio.
Operational knowledge with the latest marketing or ad serving tools like AdWords Editor, Power Editor, Google Optimize, Google Tag Manager, Hotjar, would be advantageous.
Preference will be given to candidates with experience working in media agencies.

Skills:

Ability to work efficiently without compromising quality or accuracy.
High productivity.
Excellent research, organizational, time management and prioritization skills.
Strong analytical skills, detail- oriented, and a keen eye for data.
Strong project management skills with the ability to manage multiple projects and deadlines. Attention to detail and the ability for multi- tasks in a deadline- driven atmosphere.
The capacity to work independently and collaboratively.
Strong listening and communication skills.

Attitude:

Creative thinker and problem solver.
Ability to reassess priorities and continue to focus on high- impact activities.
Data- driven and research- oriented.
Good verbal, and visual communication skills; listening to understand.
Strong work ethic: who understands and possesses the willingness to work hard & work smart.
Growth hacking mindset
Speed, flexibility, and agility

Advanced health insurance;
Dynamic and youthful working environment;
Career advancement based on ability.
Full social insurance and health insurance benefits;
13th- month salary bonus; Performance- based bonuses;

Cập nhật gần nhất lúc: 2024-09-08 19:50:03