Digital Operations Manager (E-Commerce/Retail)

RESPONSIBILITY AND AUTHORITY
Programmatic Advertising Automation:

Monitor ad performance and troubleshoot issues related to automation and optimization.
Develop and implement strategies to automate advertising campaigns across digital platforms.
Work closely with data teams to leverage AI/ML models for real- time bid adjustments and audience targeting.
Optimize programmatic advertising campaigns using data- driven insights to improve ROAS and efficiency.

Merchandising Operations Management

Ensure product listings are optimized for SEO, conversion rates, and platform- specific best practices.
Automate merchandising workflows to enhance efficiency and accuracy.
Manage digital assets, pricing updates, and inventory synchronization.
Oversee the creation, editing, and management of product listings across e- commerce platforms (Amazon, Shopify, etc.).

Promotion Operations Digitalization:

Optimize promotional campaigns based on real- time data and performance insights.
Work closely with marketing, sales, and analytics teams to enhance promotional effectiveness.
Ensure seamless execution of promotions across multiple platforms while maintaining brand consistency.
Develop and implement automation strategies for managing digital promotions and discounts.

REQUIREMENTS

Knowledge

Bachelor&039;s degree in Marketing, Business, or a related field

Skills

Ability to work cross- functionally and drive digital transformation initiatives.
Excellent English writing skills and documentation
Excellent project management and problem- solving skills.

Experience

Proficiency in data analysis tools (Google Analytics, Tableau, Power BI) and an understanding of SQL or Python is a plus
5+ years of experience in digital marketing, programmatic advertising, e- commerce operations, or promotion management.
Strong knowledge of advertising platforms (Google Ads, Amazon DSP, Meta Ads, etc.) and programmatic bidding.
Experience with automation tools for digital marketing, merchandising, and promotions (e.g., API integrations, feed management, AI- driven optimization tools).

Chế độ bảo hiểm, Du Lịch, Chế độ thưởng, Chăm sóc sức khỏe, Đào tạo, Tăng lương

Cập nhật gần nhất lúc: 2025-09-04 23:05:02