When required, attend/schedule entertainment for key tour & travel accounts.
Oversees and assists in the development and implementation of the resort’s Sales and Marketing plans.
Monitor and evaluate contemporary sales and marketing initiatives and trends.
Monitor monthly results and performance accounts responsible and provide clear explanations for any variations to their productions.
Joint sales blitzes with corporate sales if assigned.
Provides professional, advisory, and executive support to the General Manager in meeting strategic goals.
Organize business entertainment, including luncheons, dinners, and cocktails, to gain an in- depth knowledge of the clients and provide assurance and confidence in the resort’s management team. Introduce key management teams such as the director of Wellness, sales colleagues, and general manager whenever possible.
Communicate effectively to ensure the sales function is carried out smoothly and meets commitments.
Work with the Revenue Manager to ensure an accurate set of rate plans and pricing strategies based on the market trend and movement for all segments.
Establish pricing strategies and sales targets for the resort.
Ensure all account profiles, sales reports, and other relevant information are updated and entered into the system.
Develop a weekly sales call plan to help with better planning regarding time management, sales objectives, and who we want to see.
Check the market share and performance of the competitive hotel revenues. Working with the Revenue Manager.
Conduct site inspections.
Develop and establish a close working rapport with the local and international tour operators, airlines, and destination management companies through personal association and calling them on a planned and scheduled basis.
Constant housekeeping of partners’, clients’, and hospitality databases to ensure contacts are frequently updated and corrected.
Carry out administrative duties.
Understand factors that affect the market, inform management accordingly, and devise a solution.
Actively promote the brand’s loyalty programs at the resort with marketing initiatives and corporate colleagues.
Maintain a close business relationship with the local Hue Tourism department.
Achieve sales objectives and goals as set by the management.
Actively participate in business- related sales trips, expos, trade shows, and MICE conferences within and abroad and manage them most professionally.
Manages departmental changes and ensures processes and required infrastructure are in place.
Participates in the development and implementation of policies for the department and resort.
Reports effectiveness of the Sales and Marketing programs.
Keep track of the competitors regarding special promotions and rate packages. Working with the Revenue Manager.
Ensure that company SOPs and property LSOPs are in place and adhered to.
Participate in sponsored cocktails and or Fam. Trips are hosted by the resort, business partners, and corporate office.
Plan and develop marketing strategies and promotion plans.
Work closely with the Director of Wellness to implement targeted retreat programs and to manage and direct marketing plans to promote the various retreat platforms and sales reach.
Assists the director of sales in preparing the market analysis, sales goals, marketing plan, special programs, and other special reports for hotel management.
Track and share information regarding new business trends.
Conduct market research.
Participate in the travel partners program to increase presence and visibility in the marketplace.
Get in touch in the marketplace, get updated on trending inbound arrivals, and manage a change of strategy whenever necessary.
Submit sales activities reports every month outlining:
Make sales calls weekly on the accounts in assigned areas.
Past month activities
Any competitor information
Perform additional duties as requested by the BOD as and when required.
New account acquisition
Liaise with the corporate sales office to ensure execution and smooth flow of all Sales and Marketing initiatives.
Total number of calls with details
Account production against budget and goals
Upcoming projects and promotions will be given in the coming months
Performs sales and marketing functions or related duties and special projects as assigned and directed by the General Manager.
Major business leads for that month and the future
Dress in a manner conducive to a business environment, where first impressions reflect the hotel&039;s image.
Instill a good rapport with the other resort departments.
Your top twenty accounts
