Email Marketing Specialist

Produce and execute all email campaigns, including building emails from templates and HTML, copywriting, asset coordination, QA, and scheduling.
Support various strategic programs via manual and triggered campaigns across the customer lifecycle including prospecting, win- back, nurturing, post- purchase, loyalty, retention, surveys, and transactional emails.
Work in partnership with designers and copywriters to optimize email creative and template structure based on best practices.
Devise and execute A/B tests, manage testing calendar, record results, and advise on improvements. Testing includes subject lines, message content, CTAs, customer cohorts, and segments, send time, and new features intended to drive performance lift.
Manage and execute email marketing calendar and ensure alignment with business priorities and customer conversions.
Constantly look for new ways to improve overall programs through new technology, tools, partners, trends, and best practices.

Experience building an email marketing campaign from scratch.
Knowledge of Google Analytics, HTML/CSS, A/B Testing, SQL and other CMS..
2- 3 years in managing an email marketing program.
Strong project management skills and exceptional attention to detail.
Detailed knowledge of email regulations, best practices, and compliance internationally in various regulatory regimes (e.g., GDPR or CASL).
Hands- on experience in marketing automation platforms.

13th- month bonus
Dynamic, fast- paced start- up work environment building exciting products.
Opportunity to be mentored by a leadership team who has extensive entrepreneurship experience, successfully founding and exciting Tech companies.
Potential for ESOP
Salary review annually
Free parking, coffee, and tea.
Laptop is provided
Opportunity to learn about financial literacy from industry experts to build your own wealth.
Company trip once a year and many exciting activities for team building.
Working hour: Monday to Friday (from 8:30 am to 5:30 pm)
Very competitive package
Social Insurance, Premium Healthcare Insurance for employees

Cập nhật gần nhất lúc: 2024-06-06 11:30:02