Enhance the image of the hotel in the local community.
Attend at least 6 Community Involvement Projects a year
Advise the General Manager / Board of Directors development plan to achieve the set KPI
Provides marketing and sales information, statistics and reports for the General Manager and Head Office.
Prepare and implementation of the yearly advertising and Promotions together with the public relations team.
Review monthly P&L statements and find ways to improve the performance of the Hotel.
Review and ensure that negotiations, contracts with the different companies and credits for clients are made according to the policies and established procedures that protect the interests of the hotel.
Conduct Departmental meeting once every week.
Responsible of developing new market.
To successfully attend to the key accounts and maintain permanent contact with them, detecting the potential customers and accounts within the market segmentation and customers’ geographic origin.
Keep abreast of the competitor’s activities on a weekly basis.
Ensure maximum exposure in the internet with the assistance of the Ecommerce Executive/Manager.
Organize and promote, in cooperation with the Food & Beverage Department special projects to stimulate Food & beverage sales within the community, including, but limited to, tournaments, balls, parties, gastronomic festivities, etc.
To design the annual budget including the product and service goals and revenue objectives.
Assure, coordinate and follow up the presence of the hotel at the trade fairs, expositions, conventions events, and promotional tours according to the programme established in the Marketing Plan.
Prepare the occupancy forecast in order to establish a correct price policy, adapted to the different potential customers (groups, key accounts, tour operators…), and with the approval of the General Manager.
To design the annual sales and marketing plan, based on the previous research, investigation and analysis of the market trends (national and international). To review the development of the plan and take appropriate actions in order to achieve the sales goals and improve the sales results.
To assure that the sales managers correctly organize and successfully execute the visits to the clients and review those visit reports and to make suggestions for any necessary improvements in order to achieve the goals.
Establish the individual goals for the sales and marketing managers/ sales managers in order for them to achieve the general goals of the department.
