VNEXT SOFTWARE is a technology company specializing in system development, mobile applications, AI, and Blockchain solutions for clients across Japan and international markets in Asia, Europe, and the Americas. With over 17 years of operation, VNEXT has grown to a team of more than 450 professionals, operating across five offices located in Hanoi and Da Nang (Vietnam), as well as Tokyo, Fukuoka, and Osaka (Japan).
ROLE OVERVIEW
We are seeking a sharp and strategic Global Marketing Manager to lead the transformation of VNEXT’s brand presence on the global technology landscape. The primary focus of this role is to restructure the corporate website into a core engine for international lead generation and customer acquisition.
KEY RESPONSIBILITIES
A. System Architecture & StrategyStrategic Branding: Position VNEXT’s brand effectively in the digital environment. Ensure a consistent, modern, and compelling value proposition aligned with the aesthetic and professional standards of clients in Japan, Korea, Singapore, and other international markets.
Website Restructuring: Lead the full- scale restructuring of the corporate website (https://vnext.vn/). Redesign the customer journey to optimize conversion rates from visitors to qualified leads.
Technology Integration: Select and integrate Marketing Automation, CRM, and tracking tools to scientifically and efficiently manage the customer lifecycle.
B. Mining & Lead GenerationGlobal Performance Marketing: Manage marketing budgets and execute multi- channel campaigns (LinkedIn, Google Ads, remarketing) to maintain a consistent pipeline of international leads.
Data Mining: Establish a user data mining system on the website. Analyze behavioral data to identify buying signals and deliver high- quality leads to the Sales team.
Inbound Marketing: Build and optimize a structured content funnel. Maximize lead acquisition through SEO, whitepapers, and case studies.
C. Management & LeadershipData Analytics & Reporting: Develop performance dashboards to track key metrics (Conversion Rate, CPL, MQL). Take full ownership of marketing ROI.
Department Management: Oversee overall Marketing Department operations and perform additional duties as assigned by the Board of Directors.
Project Leadership: Directly coordinate internal teams (Content, Design, etc.) and technical partners (Web Developers) to ensure timely and high- quality execution of strategic initiatives.
III. REQUIREMENTSLanguage: Fluent in English, with the ability to evaluate and edit professional content in English.
Education: Bachelor’s degree in Marketing, Communications, or a related field.
Tools & Technical Skills: Proficient in Google Analytics, Google Search Console, and Marketing Automation/CRM platforms (e.g., HubSpot, Mailchimp, etc.).
Experience: Minimum 3–5 years of experience in B2B marketing (Preference for candidates with experience in IT Outsourcing/Software industries).
Management Experience: At least 2–3 years in a Team Lead or Manager position.
System Thinking: Strong understanding of modern website operations and UX principles. Ability to collaborate effectively with Designers and Developers to implement web optimization strategies.
Personal Attributes: Result- oriented mindset, strong data sensitivity, and the ability to independently lead and execute projects.
COMPENSATION & BENEFITS
Working days: Monday to Friday (off on Saturdays and Sundays) + annual leave in accordance with the current Labour Law.
Compensation: Up to 30,000,000 VND/month + performance- based business bonuses (uncapped potential).
Annual health check- up (once per year).
Salary review twice per year based on performance and contribution.
Participation in Social Insurance, Health Insurance, and Unemployment Insurance in accordance with the Vietnamese Labour Law and company policy.
7 premium healthcare insurance (PVI Care).
Participation in company clubs and internal communities (Football Club, Gaming Club, etc.).
Engagement in vibrant company activities held monthly/quarterly/annually, including company trips, team building events, and year- end gala.
Exclusively:
Unlimited learning access via Udemy online courses.
100% sponsorship for soft skills training, professional development programs, and reputable domestic/international certification exams, with rewards upon certification achievement.
Professional working environment that empowers employees to maximise their potential and career growth.
International business travel opportunities to directly engage with overseas markets and clients, gaining first- hand market intelligence.
HOW TO APPLY
Applications should be sent to: hr@vnext.vn
Please submit your CV (with a 3x4 photo) in English, clearly stating your working experience, career history.
Email subject: APPLICATION FOR [POSITION]_FULL NAME
Phone: (024) 3765 9333 (Ext: 105)
By submitting an application through VNEXT Software’s official recruitment channels (including tuyendung.vnext.vn, the VNEXT Software Recruitment Facebook page, or email addresses ending in @vnext.vn), candidates acknowledge and consent to the collection and processing of their personal data for recruitment purposes, in accordance with applicable data protection regulations.
Priority will be given to early applicants.
Only shortlisted candidates will be contacted.
