Position: Graphic Designer cum Digital Marketing
Department: Marketing
Responsibilities:
Create and Edit Product Images:
• Develop high- quality, engaging product images for use on various digital platforms.
• Utilize graphic design software (e.g., Adobe Photoshop, Illustrator) to enhance product visuals.
• Ensure images align with brand guidelines and marketing objectives.
Create Banners for E- Commerce Platforms:
• Work with the marketing team to ensure banners reflect promotions, seasonal offers, and new products.
• Design eye- catching banners for Wines4You stores on major e- commerce platforms.
Create Content for Social Media:
• Develop compelling and visually appealing content for Wines4You’s Instagram and Facebook accounts.
• Collaborate with the content team to maintain a consistent brand voice and style across all social media channels.
• Monitor social media trends and incorporate them into content creation strategies.
Maintain Wines4You Website:
• Update and manage content on the Wines4You website, ensuring information is current and accurate.
• Ensure website design is user- friendly and optimized for various devices.
• Collaborate with the web development team to implement design changes and improvements.
Execute SEO, SEM, and SMA:
• Develop and execute social media advertising (SMA) campaigns to drive engagement and conversions.
• Manage search engine marketing (SEM) campaigns, including keyword research, ad creation, and performance tracking.
• Implement search engine optimization (SEO) strategies to improve website visibility and rankings.
Requirements:
• Ability to work independently and manage multiple projects simultaneously.
• Strong understanding of SEO, SEM, and SMA best practices.
• Bachelor’s degree in Graphic Design, Digital Marketing, or a related field.
• Proficiency in graphic design software (e.g., Adobe Creative Suite).
• Proven experience as a Graphic Designer and Digital Marketer.
• Excellent communication skills and attention to detail.
• Experience with e- commerce platforms and social media management.
Preferred Skills:
• Creative thinking and problem- solving skills.
• Knowledge of website management systems (e.g., WordPress, Shopify).
• Experience with analytics tools (e.g., Google Analytics).
