Category Strategy and Planning
Develop and implement category strategy aligned with overall business goals.
Ensure alignment of category strategy with company objectives such as sustainability and local sourcing.
Conduct market analysis and customer insights to understand trends, customer needs, and competitive positioning.
Set long- term category objectives regarding sales growth, margin enhancement, and market share.
Supplier and Vendor Management
Establish strong relationships with key suppliers, ensuring best terms and quality.
Drive initiatives related to supplier diversity and ethical sourcing.
Monitor and assess supplier performance, ensuring compliance with standards for product quality, safety, and sustainability.
Negotiate contracts, pricing, and promotions to maximize profitability and ensure a consistent supply of high- quality products.
Product Range and Merchandising
Collaborate with marketing teams for promotional activities and seasonal events.
Curate and optimize the fresh food product assortment, balancing customer preferences with profitability.
Oversee product development and private label strategies for fresh food.
Ensure effective merchandising, product placement, and pricing to attract and retain customers.
Financial and Performance Management
Manage the category P&L to deliver on sales, margin, and inventory targets.
Develop promotional plans to increase category sales and optimize inventory turnover.
Regularly review category performance, using data and analytics to make informed decisions and course corrections.
Implement pricing strategies and cost control measures to maintain competitive advantage.
Team Leadership and Development
Lead, mentor, and develop a team of category managers and buyers.
Identify and develop talent, ensuring succession planning and career development for team members.
Provide clear direction, set performance expectations, and conduct regular performance reviews.
Foster a collaborative and high- performance culture within the team.
Cross- functional Collaboration
Work with the operations team to ensure the freshness and quality of products in stores.
Collaborate closely with the supply chain, marketing, store operations, and finance teams to ensure smooth execution of category plans.
Partner with marketing to drive promotions, seasonal campaigns, and category visibility.
