KOL Partnership Leader

ABOUT US
Leo is a professional medical skincare brand originating from the USA, dedicated to transforming beauty through science. Our skincare approach strictly adheres to scientific principles, developed in collaboration with an international team of leading doctors and renowned research institutions. Each product is designed to bring radiance to your skin, specifically for those who pursue beauty.
JOB DESCRIPTION
KOL Management:
• Negotiate pricing and manage contracts with KOLs, ensuring a balance between cost- effectiveness and brand impact.
• Develop and maintain strong relationships with KOLs, especially high- profile influencers, ensuring long- term partnerships.
• Identify and onboard KOLs across the TikTok ecosystem who align with the brand&039;s identity and values.
Content Strategy:
• Collaborate with KOLs to create engaging and authentic content that resonates with target audiences.
• Analyze content performance metrics and provide strategic insights to optimize campaigns.
• Stay updated on TikTok trends and adapt strategies to maximize reach and engagement.
Campaign Development and Execution:
• Coordinate with internal teams to align campaign goals with overall brand strategy.
• Plan and execute creative KOL- driven campaigns to enhance brand visibility and product adoption.
• Monitor campaign progress and resolve any issues promptly.
Data Analysis and Reporting:
• Provide regular reports with actionable insights to improve future initiatives.
• Track and measure the ROI of KOL campaigns.
Relationship Building:
• Organize events or activities to engage and appreciate KOL partners, strengthening their association with the brand.
• Act as the primary contact for KOLs, ensuring seamless communication and collaboration.
REQUIREMENTS:
• Excellent communication and interpersonal skills to build and sustain relationships with influencers.
• 3+ years of experience in influencer marketing, preferably in the beauty or cosmetic industry.
• Creative thinker with the ability to develop innovative and impactful campaigns.
• Strong negotiation skills with a proven track record of managing KOL pricing and contracts.
• Analytical mindset with experience in using data to drive decisions.
• Bachelor’s degree in marketing, Communications, or a related field.
• In- depth knowledge of the TikTok ecosystem, including content trends, user behavior, and algorithm mechanics.
BENEFITS:
• Opportunities to work with top- tier KOLs in the beauty industry.
• Full salary enrolled social insurance
• Attendance allowance, lunch allowance, …
• A dynamic and collaborative work environment that fosters creativity and growth.
• The chance to be part of a brand that’s making waves in the cosmetic industry.
• Salary: Negotiable + performance bonus

Cập nhật gần nhất lúc: 2024-12-10 16:55:02