Market Analysis & New Product Development Lead

Yes4All is one of the leading brands for home sporting goods & furniture in the e- commerce market. Founded in 2010, we have strived to be in the top 1% retailers on Amazon US. Based in California with an operation office in HCMC, we have more than 250 young and talented members with expert knowledge and experience in the e- commerce industry.
We are on an ambitious journey to dominate not only Amazon&039;s sporting goods market but also to enter new e- commerce markets from many regions like Canada, Europe, Japan. Besides, Home sporting goods, Furniture, Outdoor and Gardening are also great opportunities that we desire to occupy and create significant values. With our steady knowledge in E- commerce, Yes4All started to provide end to- end ecommerce- enabler service in order to help Vietnamese and global manufacturers or struggling sellers bring their products to the US & International markets.
ROLES & RESPONSIBILITIESAs a Market Analysis & Product Development Lead, you will play a pivotal role in driving the growth and innovation of our company by conducting in- depth market research, analyzing industry trends, and identifying new product opportunities. Leveraging your expertise in market analysis, you will provide strategic insights that guide the development of new product ideas, ensuring they align with customer needs and market demands.
Job Descriptions:
Market Research and Analysis:

Analyze market data to identify growth opportunities, potential gaps, and areas for differentiation.
Lead and execute comprehensive market research initiatives to gather data on industry trends, competitive landscape, and emerging market dynamics.

New Product Development:

Collaborate with cross- functional teams to brainstorm and develop new product concepts that address market needs, customer pain points, and strategic goals.
Stay updated on industry trends, technological advancements, and consumer behavior to identify potential opportunities for innovation.
Collect, analyze, and synthesize customer feedback, reviews, and behavioral data to uncover insights that inform new product ideation.
Collaborate with stakeholders, and internal teams to validate new product concepts and gather feedback for refinement.
Evaluate the feasibility of new product ideas by considering technical requirements, market demand, and potential return on investment.
Monitor competitors‘ products and strategies to identify gaps in the market and potential areas for differentiation.
Refine selected new product ideas into detailed concepts, outlining key features, benefits, and potential market positioning.

Category Management:

Develop and execute category strategies that drive growth, profitability, and customer satisfaction.
Implement comprehensive category strategies aligned with overall business objectives.

Business Case Preparation & Presentation:

Present new product ideas and business cases to executive leadership and cross- functional teams, effectively conveying value propositions and market potential.
Prepare comprehensive business cases that include market analysis, financial projections, and strategic alignment.

SKILL AND EXPERIENCE

At least 4- 7 years of experience in Product Marketing/ Market Research/ Product
Advanced MS Office skills.
Functional management skills, proven leadership.
Bachelor‘s Degree and above.
Development/ Category Management or similar roles.
Good project management skills; ability to cope with multiple projects and good time management.
Interpersonal skills, with strong written and oral communication skills.
E- commerce knowledge, Sporting Goods/Furniture domain is preferable.
Analytical skills.

WHY YOU WILL LOVE JOINING US?
FOR YOU TO JOIN

Working Environment: dynamic, friendly environments with working time flexibility (Mon- Fri), and other perks include snacks, coffee, and healthy food provided daily suited for hardworking, fun, and team collaboration.
Activities: company trips, team- building, and other customized monthly bonding events.
Financial Well- being: A competitive salary with 13th month salary, annual performance bonus and a variety of allowances.
Salary review: annually or on excellent performance.
Healthcare: annual health check, insurance according to Labor Law and extra Bao Viet Insurance package.
Annual leaves: 16 days off and 01 Birthday Leave per year.

FOR YOU TO GROW

Chances: Be led and coached by experienced and inspirational leaders and participate in various training courses where you can enlarge your knowledge and experience in the E- commerce and Supply Chain industry.
Ambition: We are now keeping on with our hyper growth to multicategory, multichannel, multimarket, and expanding into the world largest e- commerce enabler. Hence, there will continuously be opportunities to challenge yourself, learn new skills and knowledge.
Challenges: Your voice can always be heard as we embrace the eagerness of learning and sharing. You can be your own boss and create your own value with the ability to take initiative and make decisions in all aspects of work.

FOR YOU TO STAY

Culture: Our working environment is humble, collaborative and 100% healthy. We promote Exchange & Speak out, you can receive transparent and supportive feedback so you can perform the best.
People: Having a headquarter in the US and an operation office in Vietnam, our team is young and highly motivated. You will be working with and alongside members having experiences from International Corporations or high profile from Vietnam that share the same passion and dedication.
Career path: Provide you a great career path, open to rotating for your better understanding of the company and contribute across many of our functions.

And much more, join us and let yourself explore other fantastic things!

Laptop, Chế độ bảo hiểm, Du Lịch, Phụ cấp, Chế độ thưởng, Chăm sóc sức khỏe, Đào tạo, Tăng lương, Nghỉ phép năm

Cập nhật gần nhất lúc: 2024-04-03 11:37:20