Senior Product Development Specialist

Product Development & Management:
• Co- work with relevant departments to design and enhance financial products, including personal loans, credit cards… to meet the needs of customer
• Monitor product performance and optimize based on customer feedback and market trends.
Employer Partnership Management:
• Collaborate with employer partners to develop tailored product offerings and promotional campaigns.
• Conduct regular engagement sessions with HR and company leaders to drive adoption and maintain alignment.
Lead Generation & Conversion Optimization:
• Work closely with sales and CRM teams to track and enhance lead conversion rates.
• Manage and optimize digital customer acquisition channels (SMS, QR codes, landing pages, etc.) to ensure seamless lead capture and allocation.
Cross- functional Collaboration & Project management:
• Align with IT and Operations teams to ensure smooth system integration and compliance with regulatory requirements.
• Partner with Marketing, Risk, and Sales teams to design effective go- to- market strategies and communication plans.
• Contribute to Project management including: schedule meeting, involving stakeholder, re- cap the insight and follow up the tasks, preparing material…
Performance Monitoring & Reporting:
• Track KPIs such as application penetration, consent form collection, and credit card activation rates.
• Provide regular updates and insights to senior management to ensure strategic alignment.
Market Research & Insights & Sales initiatives:
• Propose innovative solutions to maintain the competitive edge of the product included: Sales initiatives, process selling improvement, push- sales campaign…
• Conduct market analysis to identify emerging trends, customer needs, and competitor activities.

At least 4 years of working experience in Finance/Banking/Fintech, in which 2 years at back office roles at Banking/Finance/Fintech companies
Basic understanding product proposition, product roadmap, process creation
Customer- centric mindset with a passion for innovation & bringing value to salary segment
Strong analytical skills with the ability to interpret data and make data- driven decisions
Good English skills
Excellent communication and stakeholder management abilities
Self- motivated, proactive, and results- oriented
Fluently in using Excel & Power point & process creation tools
Preferably if having proven track record of managing financial products
Bachelor’s degree in Business Administration, Marketing, Finance, or a related field.
Strong teamwork and collaboration skills

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Cập nhật gần nhất lúc: 2024-12-17 09:55:03