Marketing Executive – E - Commerce

E- commerce Operations Management:

Manage and optimize the performance of the company’s e- commerce channels (website, e- marketplaces such as Shopee, Lazada, Tiki, Tiktok shop etc.).
Oversee product listing, descriptions, images, pricing, and stock levels to ensure a seamless shopping experience for customers.

Campaign Planning and Execution:
§ Collaborate with internal teams and external partners to execute digital marketing initiatives.
§ Develop and implement promotional campaigns tailored for e- commerce platforms, including flash sales, seasonal promotions, and exclusive online deals.
Performance Analysis and Reporting:

Monitor, analyze, and report key performance metrics, including sales, traffic, conversion rates, and ROI.
Utilize data insights to improve campaign performance and user experience.

SEO/SEM Optimization:

Optimize e- commerce platforms for search engines to improve visibility and ranking.
Manage and execute pay- per- click (PPC) campaigns to drive targeted traffic.

Customer Engagement and Retention:

Handle customer feedback and coordinate with relevant departments to improve satisfaction.
Implement strategies to enhance customer loyalty and repeat purchases through personalized marketing efforts.

Content and Visual Marketing:

Collaborate with the third party to develop engaging content and visuals tailored for e- commerce platforms and social media channels (Facebook, Tiktok, Yotube)
Ensure brand consistency across all online channels.

Competitor and Market Research:

Propose innovative solutions to maintain a competitive edge.
Conduct regular market research to stay updated on industry trends, competitor strategies, and customer behavior.

Experience: At least 2 years of experience in e- commerce marketing or digital marketing, preferably in the FMCG or healthcare sector.
Education: Bachelor’s degree in Marketing, E- commerce, Business Administration, or related fields.
Skills:
Creative mindset with the ability to develop innovative marketing campaigns.
Strong understanding of SEO/SEM and digital advertising strategies.
Excellent analytical, organizational, and communication skills.
Basic design skills
Proficiency in e- commerce platforms (e.g., Shopee, Lazada, Tiki, Tiktok shop) and analytics tools (Google Analytics, Facebook Ads Manager).
Language: Proficiency in both Vietnamese and English.

Dynamic and supportive working environment.
Competitive salary and performance- based bonuses.
Health insurance and other company benefits.
Opportunities for professional growth and training.
Working time:
Annual leave and public holiday as Vietnam labor law
40h per week, from Monday- Friday

Cập nhật gần nhất lúc: 2024-12-28 10:00:02