Marketing Manager - FnB Experience

Coordinate with merchandising team on monthly planning, sale target, store activity, premium, promotion etc.
Develop an annual marketing calendar that supports our brands and our retail stores i.e. Product marketing strategies, retail strategies or as specified by our principles (short term and long term) to meet objectives.
Coordinate and well negotiate with landlord to pursue for the media and activity location to meet marketing objective and accomplish highly outcome to campaign.
Plan, executing, monitor and control advertising, promotion budgets to ensure the budget utilised effectively. Monthly and annually report and update about actual spending and planning to finance department.
Analyse competitive activities and prompt reaction to counter competitive challenges.
Work with advertising, media, PR and other agencies to execute advertising/media/promotion plan and advertising production effectively.

Manage the day- to- day handling of all social media channels adapting content to suit different channels.
Collaborate with agencies, KOL, communities.
Work with the internal team and external teams in programs to launch campaigns on time and on budget.
Responsible for marketing internal processes i.e. Purchase requisitions etc. with approvals for smooth functioning.
Planning social media/digital marketing campaigns, including organic and advertising channel.
Identify trends and insights’ tartget customers and optimize spend and performance based on the insights.

Qualification:

A university degree or higher preferably in Marketing or Business Administration

Relevant Experience

Good track record and solid experience in building successful brands
At least 3 years of relevant working experiences in FnB / Bakery / Retail / FMCG / Fashion / Lifestyle marketing preferably

Skills and Personal Attributes:

Positive, result- oriented and will power to strike for excellence
Well- presented with good inter- personal and communication skill
Good sense of initiative and responsibility
High level of accountability
Good in both spoken and written English and Vietnamese
Analytical and with strong strategic thinking
Passionate and strong ownership

Attractive salary level
Bonus system on public holidays and festivals;
Other welfare benefits: birthday bonus, travel, participation in internal recreational activities;
Benefits when using the company&039;s products
Enjoy full benefits as regulated by the State.

Cập nhật gần nhất lúc: 2024-11-11 22:53:16