Marketing UA Specialist

Perform tasks related to App Store Optimization (ASO) to optimize game/App visibility on app stores.
Analyze and evaluate advertising and product metrics, optimize advertising effectiveness, and drive high- quality user acquisition.
Conduct A/B testing and continuous optimization to improve advertising effectiveness and increase app installations.
Prepare reports on campaign performance and propose strategies to improve advertising and product performance.
Conduct market research and user analysis, develop marketing plans for Mobile App products.
Generate creative ideas for the Video editor team.
Execute advertising campaigns on platforms such as Google Ads, Facebook Ads, TikTok Ads, Unity Ads, etc.

Knowledge

Proficient in using analytics tools such as Google Analytics, Adjust, Sensor Tower, etc.
Minimum 3 year of experience in running advertising campaigns on networks such as Google Ads, Facebook, etc.
Good English communication
Knowledge of ASO is a plus

Skills

Fluent in English
Experience in setting up and optimizing campaigns on Facebook Ads & Google Ads or other ad networks
Experience in using marketing tools
Experience in using project management tools & framework
Experience in using tools to analyze data
Advanced Excel skills
Good at mathematics

Other requirements

Highly self- motivation and self management
Carefulness and detail- oriented
Data- driven mindset
Optimize and automation mindset
Passionate in gaming industry and digital marketing
Eager to learn and ready to apply new knowledge/skills

Why you&039;ll love working here

13th Month Salary.
Salary increases are reviewed regularly based on capacity and work efficiency.
Trained in programming skills according to the lasted international standard
Bonus based on product performance.
Open, comfortable working environment, encouraging personal development.
Enjoy all other benefits according to labor laws.
Have the opportunity to study abroad, at international conferences about App/Games.
Annual Travel.
Working with large products, international quality and experienced team.

Cập nhật gần nhất lúc: 2024-07-12 13:55:03