MAIN RESPONSIBILITIES
Territory and Account Management
- Supporting Marketing department in developing master plan and detail marketing activities yearly. Executing detail marketing programs / activities, which are assigned to ensure those marketing activities to deliver strategy and objective of brand
- Establish & maintain close relationship with key accounts through ensuring company services meet their requirements
- Monitor market trends and competitor activity in assigned territory
- Handling issues relating to Sales Operation in the area within the given authority
- Collect and report Market intelligence to Supervisor & Marketing team
- Manage Key Account Managers to develop customer database with detailed records of hospital/ health center/ target organization/ health care professionals, etc.
- Evaluate, classify, and identify precise target customers. Prioritize potential territories
Planning and organizing
- Utilize customer database for preparing weekly & monthly working plan, daily detailing calls, resource allocation plan, or direct- to- consumer marketing activities
Business development
- Implement effective daily sales calls and maintain records. Address product complaints in a timely manner
- Harmonize diversified activities (product presentation, consultation…) in various relating fields: hospital, health center, kindergarten, food shop, supermarket, and other consumer organization i.e. patient society, elderly society, mother society
- Ensure good execution of all Sales & Marketing programs in assigned territory. Strictly track and provide feedback on the programs to upper levels
- Translating long- term sales strategy into defined and quantifiable sales objectives and goals
- Defining and cascading strategic sales targets and performance programs
- Develop new business opportunities with existing and potential clients
- Foreseeing changing market conditions, adapting and creating new performance metrics that will drive desired performance
Others
- Carry special work as assigned by Management
- Well update of product knowledge, as well as health care scientific backgrounds
- Ensure activities to comply with Company Business Code of Conduct and all local applicable laws within scope of function responsibility
- Manage Company, department reports in a timely and correct manner
SUPERVISORY RESPONSIBILITIES:
People Management
- Overseeing the develop and design of sales workforce planning and staffing
- Develop, motivate and coach the Key Account Manager team and provide guidance
- Set and monitor targets for each individual in the team to ensure high performance management
- Overseeing the establishment of metrics to assess, develop and promote people
