SUMMARY:
Swire Coca- Cola Beverages Vietnam (SCCVN) is looking for a creative and energetic Intern to join our People team, with a strong focus on Employer Branding and Culture. In this role, you will help strengthen SCCVN’s reputation as an employer of choice, amplify our brand voice across both external and internal channels, and support key HR initiatives across the employee lifecycle.
You will contribute directly to executing communications campaigns, events, people programs that engage both external candidates and internal employees, co‑creating a vibrant, inclusive workplace culture.
KEY RESPONSIBILITIES:
(1) Contribute to our EB growth through social media channels (FB, LinkedIn, etc.) and Company’s Career Site- 35%
- Directly work on designs aligned with corporate brand guidelines while incorporating creative illustration in diverse media formats (Still image, GIF, Short- form Video, PowerPoint, etc.).
- Participate in specific campaigns/initiatives to amplify brand presence, increase the audience engagement and drive follower growth. Promote SCCVN’s EB by driving traffic to and engagement with company’s career site through attractive content, timely updates, and strategic sharing across relevant channels.
- Leverage digital/innovative/AI tools to enhance operational excellence, maximize the content reach and quickly adapt with the social trends.
- Support to monitor channels operations, including post scheduling, message replies, and interaction management, and performance tracking.
- Co- develop compelling copywriting and storytelling content that supports targeted EB objectives and talent attraction purposes.
(2) Assist in crafting impactful internal communications & enhancing our Core Values & EVP influence – 35%
- Craft and convey the company’s stories through compelling internal communications (emails, newsletters, campaigns, etc.) using diverse and creative formats.
- Strengthen the embodiment of our values across the entire employee lifecycle, supporting initiatives that enhance both our culture and employer brand.
- Support Culture and EB related initiatives that turn employees into authentic brand advocates and active co- creators of workplace content and experiences.
(3) Support the mass branding campaign for the Young Talent Programs (Such as Internship, Functional Trainee, and Management Trainee programs)- 20%
- Contribute to the development of program’s creative assets targeting youth communities.
- Coordinate with vendors to implement the IMC (Integrated Marketing Communication) plan, ensuring strong outreach across various touchpoints to attract young talents.
- Support organizing branding activations including career fairs, online/offline events, university partnerships, and more (as applicable).
(4) Others – 10%
- Manage creative assets, branding materials, sources of templates, photos/videos, etc.
- Other related tasks assigned
- Contribute to other HR Projects (if any)
- Assist in admin and logistics support such as event set- up, event coordination, material printing etc.
